{"id":697,"date":"2013-01-30T16:37:17","date_gmt":"2013-01-30T09:37:17","guid":{"rendered":"http:\/\/news.appota.com\/?p=697"},"modified":"2021-04-14T09:11:18","modified_gmt":"2021-04-14T02:11:18","slug":"nha-m%e1%ba%a1ng-co-mu%e1%bb%91n-s%e1%bb%91ng-chung-v%e1%bb%9bi-%e1%bb%a9ng-d%e1%bb%a5ng-g%e1%bb%8di-di%e1%bb%87n-mi%e1%bb%85n-phi","status":"publish","type":"post","link":"https:\/\/news.appota.com\/vi\/nha-m%e1%ba%a1ng-co-mu%e1%bb%91n-s%e1%bb%91ng-chung-v%e1%bb%9bi-%e1%bb%a9ng-d%e1%bb%a5ng-g%e1%bb%8di-di%e1%bb%87n-mi%e1%bb%85n-phi\/","title":{"rendered":"Nh\u00e0 m\u1ea1ng c\u00f3 mu\u1ed1n s\u1ed1ng chung v\u1edbi \u1ee9ng d\u1ee5ng g\u1ecdi \u0111i\u1ec7n mi\u1ec5n ph\u00ed?"},"content":{"rendered":"

Th\u1eddi gian qua, \u0111\u00e3 xu\u1ea5t hi\u1ec7n hi\u1ec7n t\u01b0\u1ee3ng nh\u00e0 m\u1ea1ng VinaPhone v\u00e0 MobiFone d\u01b0\u1eddng nh\u01b0 \u0111\u00e3 b\u1eaft \u0111\u1ea7u ch\u1eb7n c\u00e1c d\u1ecbch v\u1ee5 tin nh\u1eafn v\u00e0 g\u1ecdi \u0111i\u1ec7n mi\u1ec5n ph\u00ed nh\u01b0 Line v\u00e0 Kakao Talk. T\u1ea1i sao c\u00e1c nh\u00e0 m\u1ea1ng Vi\u1ec7t Nam l\u1ea1i c\u00f3 h\u00e0nh \u0111\u1ed9ng nh\u01b0 v\u1eady?<\/em><\/p>\n

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S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a smartphone mang l\u1ea1i c\u1ea3 ni\u1ec1m vui l\u1eabn n\u1ed7i bu\u1ed3n cho c\u00e1c nh\u00e0 m\u1ea1ng di \u0111\u1ed9ng. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng ng\u00e0y c\u00e0ng h\u00e1o h\u1ee9c s\u1eafm smartphone v\u00e0 \u0111\u0103ng k\u00fd c\u00e1c g\u00f3i c\u01b0\u1edbc d\u1eef li\u1ec7u 3G c\u1ee7a nh\u00e0 m\u1ea1ng \u0111\u1ec3 ch\u01a1i game, xem phim, truy c\u1eadp m\u1ea1ng x\u00e3 h\u1ed9i, l\u01b0\u1edbt web c\u0169ng nh\u01b0 g\u1ecdi \u0111i\u1ec7n v\u00e0 g\u1eedi tin nh\u1eafn SMS. Tuy v\u1eady, smartphone c\u0169ng m\u1edf c\u1eeda cho s\u1ef1 ra \u0111\u1eddi c\u1ee7a nh\u1eefng nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 m\u1edbi. \u0110\u00f3 l\u00e0 c\u00e1c nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 truy\u1ec1n n\u1ed9i dung qua m\u1ea1ng di \u0111\u1ed9ng \u0111\u01b0\u1ee3c g\u1ecdi chung d\u01b0\u1edbi kh\u00e1i ni\u1ec7m g\u1ecdi l\u00e0 OTT (vi\u1ebft t\u1eaft c\u1ee7a c\u1ee5m t\u1eeb Over-the-top).<\/p>\n

OTT hi\u1ec3u \u0111\u01a1n gi\u1ea3n l\u00e0 d\u1ecbch v\u1ee5 b\u1ea1n s\u1eed d\u1ee5ng qua \u0111\u01b0\u1eddng truy\u1ec1n c\u1ee7a c\u00e1c nh\u00e0 m\u1ea1ng di \u0111\u1ed9ng nh\u01b0 VinaPhone v\u00e0 MobiPhone. V\u00ed d\u1ee5 sau \u0111\u00e2y c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n kh\u00e1i ni\u1ec7m OTT. B\u1ea1n c\u00f3 m\u1ed9t chi\u1ebfc smartphone v\u00e0 \u0111\u0103ng k\u00fd g\u00f3i c\u01b0\u1edbc d\u1eef li\u1ec7u 3G v\u1edbi m\u1ed9t nh\u00e0 m\u1ea1ng di \u0111\u1ed9ng ch\u1eb3ng h\u1ea1n l\u00e0 MobiFone. Sau \u0111\u00f3, b\u1ea1n s\u1eed d\u1ee5ng Skype ho\u1eb7c c\u00e1c \u1ee9ng d\u1ee5ng g\u1ecdi \u0111i\u1ec7n v\u00e0 nh\u1eafn tin qua m\u1ea1ng Internet (VoIP) kh\u00e1c nh\u01b0 Viber, WeChat hay WhatsApp \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c cu\u1ed9c g\u1ecdi \u0111i\u1ec7n v\u00e0 nh\u1eafn tin mi\u1ec5n ph\u00ed s\u1eed d\u1ee5ng m\u1ea1ng 3G c\u1ee7a nh\u00e0 m\u1ea1ng di \u0111\u1ed9ng. Skype \u1edf \u0111\u00e2y \u0111\u01b0\u1ee3c coi l\u00e0 d\u1ecbch v\u1ee5 OTT.<\/p>\n

C\u00e1c d\u1ecbch v\u1ee5 OTT c\u00f3 th\u1ec3 c\u00f3 nhi\u1ec1u d\u1ea1ng nh\u01b0ng c\u00e1c \u1ee9ng d\u1ee5ng nh\u1eafn tin v\u00e0 g\u1ecdi \u0111i\u1ec7n tr\u00ean smartphone l\u00e0 v\u1ea5n \u0111\u1ec1 \u0111au \u0111\u1ea7u nh\u1ea5t v\u1edbi c\u00e1c nh\u00e0 m\u1ea1ng di \u0111\u1ed9ng. Thay v\u00ec ph\u1ea3i tr\u1ea3 ph\u00ed \u0111\u1ec3 g\u1eedi tin nh\u1eafn \u0111i\u1ec7n tho\u1ea1i SMS ho\u1eb7c g\u1ecdi \u0111i\u1ec7n b\u00ecnh th\u01b0\u1eddng, ng\u01b0\u1eddi d\u00f9ng smartphone c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng Skype, Viber, WeChat, WhatsApp ho\u1eb7c Kakao Talk \u0111\u1ec3 g\u1eedi tin nh\u1eafn, chat video ho\u1eb7c g\u1ecdi \u0111i\u1ec7n qua m\u1ea1ng VoIP m\u00e0 kh\u00f4ng m\u1ea5t \u0111\u1ed3ng ph\u00ed n\u00e0o. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 m\u1ea5t ph\u00ed d\u1eef li\u1ec7u cho nh\u00e0 m\u1ea1ng nh\u01b0ng n\u1ebfu h\u1ecd s\u1eed d\u1ee5ng Wi-Fi th\u00ec c\u00f3 th\u1ec3 tr\u00e1nh m\u1ea5t ph\u00ed d\u1eef li\u1ec7u. H\u00e3ng t\u01b0 v\u1ea5n th\u1ecb tr\u01b0\u1eddng Ovum \u01b0\u1edbc t\u00ednh r\u1eb1ng ri\u00eang nh\u1eafn tin qua OTT \u0111\u00e3 khi\u1ebfn c\u00e1c nh\u00e0 m\u1ea1ng di \u0111\u1ed9ng to\u00e0n c\u1ea7u th\u1ea5t thu kho\u1ea3ng 13,9 t\u1ef7 USD, t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi 9% doanh thu tin nh\u1eafn v\u00e0o n\u0103m 2011.<\/p>\n

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\nS\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a c\u00e1c d\u1ecbch v\u1ee5 tin nh\u1eafn, g\u1ecdi \u0111i\u1ec7n mi\u1ec5n ph\u00ed tr\u00ean smartphone nh\u01b0 Skype, Viber, KakaoTalk… \u0111ang l\u00e0 v\u1ea5n \u0111\u1ec1 \u0111au \u0111\u1ea7u c\u1ee7a c\u00e1c nh\u00e0 m\u1ea1ng<\/em><\/p>\n<\/div>\n

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N\u1ebfu c\u00e1c nh\u00e0 m\u1ea1ng kh\u00f4ng c\u00f3 ph\u1ea3n \u1ee9ng ph\u00f9 h\u1ee3p, t\u00ecnh tr\u1ea1ng s\u1ebd ng\u00e0y c\u00e0ng t\u1ed3i t\u1ec7 h\u01a1n. M\u1ed9t s\u1ed1 chuy\u00ean gia c\u1ea3nh b\u00e1o c\u00e1c nh\u00e0 m\u1ea1ng di \u0111\u1ed9ng \u0111ang ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi b\u1ed1n l\u00e0n s\u00f3ng. \u0110\u1ea7u ti\u00ean l\u00e0 doanh thu tho\u1ea1i \u0111ang gi\u1ea3m \u1edf h\u1ea7u h\u1ebft c\u00e1c qu\u1ed1c gia ph\u00e1t tri\u1ec3n; tin nh\u1eafn c\u0169ng \u0111ang gi\u1ea3m \u1edf nhi\u1ec1u qu\u1ed1c gia; ba l\u00e0 truy c\u1eadp d\u1eef li\u1ec7u c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u1ec9nh trong v\u00f2ng 3-4 n\u0103m t\u1edbi; l\u00e0n s\u00f3ng th\u1ee9 b\u1ed1n l\u00e0 s\u1ef1 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd c\u1ee7a c\u00e1c d\u1ecbch v\u1ee5 OTT \u0111ang m\u1ecdc l\u00ean nh\u01b0 n\u1ea5m. T\u00e1c \u0111\u1ed9ng c\u1ee7a l\u00e0n s\u00f3ng th\u1ee9 t\u01b0 s\u1ebd khi\u1ebfn c\u00e1c nh\u00e0 m\u1ea1ng b\u1ecb t\u1ee5t gi\u1ea3m doanh thu t\u1eeb d\u1ecbch v\u1ee5 tin nh\u1eafn v\u00e0 \u0111\u00e0m tho\u1ea1i. T\u1ef7 l\u1ec7 doanh thu c\u1ee7a d\u1ecbch v\u1ee5 tin nh\u1eafn v\u00e0 g\u1ecdi \u0111i\u1ec7n c\u1ee7a nh\u00e0 m\u1ea1ng c\u00e0ng l\u1edbn th\u00ec t\u00e1c \u0111\u1ed9ng c\u1ee7a c\u00e1c d\u1ecbch v\u1ee5 OTT c\u00e0ng n\u1eb7ng n\u1ec1 h\u01a1n.<\/p>\n

T\u1ea5t nhi\u00ean, c\u00e1c nh\u00e0 m\u1ea1ng c\u0169ng c\u00f3 nhi\u1ec1u c\u00e1ch \u0111\u1ec3 ch\u1ed1ng l\u1ea1i s\u1ef1 \u1ea3nh h\u01b0\u1edfng c\u1ee7a c\u00e1c d\u1ecbch v\u1ee5 OTT. H\u1ecd c\u00f3 th\u1ec3 ch\u1eb7n c\u00e1c d\u1ecbch v\u1ee5 OTT n\u1ebfu c\u00e1c c\u01a1 quan qu\u1ea3n l\u00fd cho ph\u00e9p. N\u0103m ngo\u00e1i, c\u01a1 quan qu\u1ea3n l\u00fd vi\u1ec5n th\u00f4ng c\u1ee7a H\u00e0n Qu\u1ed1c cho ph\u00e9p ba nh\u00e0 m\u1ea1ng l\u1edbn c\u1ee7a n\u01b0\u1edbc n\u00e0y c\u00f3 th\u1ec3 ch\u1eb7n truy c\u1eadp \u0111\u1ebfn c\u00e1c d\u1ecbch v\u1ee5 VoIP tr\u00ean di \u0111\u1ed9ng \u0111\u1ec3 b\u1ea3o to\u00e0n doanh thu. Tuy nhi\u00ean, h\u00e0nh \u0111\u1ed9ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 v\u1eady c\u00f3 th\u1ec3 khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng \u0111i\u1ec7n tho\u1ea1i b\u1ea5t b\u00ecnh, v\u00ec v\u1eady nhi\u1ec1u qu\u1ed1c gia tr\u00ean th\u1ebf gi\u1edbi kh\u00f4ng \u00e1p d\u1ee5ng gi\u1ea3i ph\u00e1p \u0111\u00f3 \u0111\u1ec3 b\u1ea3o h\u1ed9 cho c\u00e1c nh\u00e0 m\u1ea1ng.<\/p>\n

Ngo\u00e0i c\u00e1ch tr\u00ean, c\u00e1c nh\u00e0 m\u1ea1ng di \u0111\u1ed9ng c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 c\u01b0\u1edbc tin nh\u1eafn v\u00e0 cu\u1ed9c g\u1ecdi \u0111\u1ec3 l\u00e0m c\u00e1c d\u1ecbch v\u1ee5 OTT gi\u1ea3m s\u1ee9c h\u1ea5p d\u1eabn. V\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn n\u1eefa l\u00e0 b\u1ea3n th\u00e2n nh\u00e0 m\u1ea1ng c\u00f3 th\u1ec3 ra m\u1eaft d\u1ecbch v\u1ee5 OTT c\u1ee7a m\u00ecnh \u0111\u1ec3 c\u1ea1nh tranh. M\u1ed9t v\u00e0i nh\u00e0 m\u1ea1ng tr\u00ean th\u1ebf gi\u1edbi nh\u01b0 Telefonica \u1edf ch\u00e2u \u00c2u \u0111\u00e3 ra m\u1eaft \u1ee9ng d\u1ee5ng chia s\u1ebb \u1ea3nh, g\u1ecdi \u0111i\u1ec7n v\u00e0 nh\u1eafn tin qua VoIP \u0111\u1ec3 c\u1ea1nh tranh tr\u1edf l\u1ea1i c\u00e1c d\u1ecbch v\u1ee5 OTT. \u0110\u1ed9ng th\u00e1i n\u00e0y c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn m\u1ea3ng doanh thu ch\u00ednh c\u1ee7a nh\u00e0 m\u1ea1ng t\u1eeb d\u1ecbch v\u1ee5 nh\u1eafn tin SMS v\u00e0 g\u1ecdi \u0111i\u1ec7n nh\u01b0ng \u0111\u00f3 l\u00e0 c\u00e1ch \u0111\u1ec3 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng.<\/p>\n

(Genk)<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Th\u1eddi gian qua, \u0111\u00e3 xu\u1ea5t hi\u1ec7n hi\u1ec7n t\u01b0\u1ee3ng nh\u00e0 m\u1ea1ng VinaPhone v\u00e0 MobiFone d\u01b0\u1eddng nh\u01b0 \u0111\u00e3 b\u1eaft \u0111\u1ea7u ch\u1eb7n c\u00e1c d\u1ecbch v\u1ee5 tin nh\u1eafn v\u00e0 g\u1ecdi \u0111i\u1ec7n mi\u1ec5n ph\u00ed nh\u01b0 Line v\u00e0 Kakao Talk. T\u1ea1i sao c\u00e1c nh\u00e0 m\u1ea1ng Vi\u1ec7t Nam l\u1ea1i c\u00f3 h\u00e0nh \u0111\u1ed9ng nh\u01b0 v\u1eady?<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[887],"tags":[],"yoast_head":"\nNh\u00e0 m\u1ea1ng c\u00f3 mu\u1ed1n s\u1ed1ng chung v\u1edbi \u1ee9ng d\u1ee5ng g\u1ecdi \u0111i\u1ec7n mi\u1ec5n ph\u00ed? - Appota News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.appota.com\/vi\/nha-m\u1ea1ng-co-mu\u1ed1n-s\u1ed1ng-chung-v\u1edbi-\u1ee9ng-d\u1ee5ng-g\u1ecdi-di\u1ec7n-mi\u1ec5n-phi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nh\u00e0 m\u1ea1ng c\u00f3 mu\u1ed1n s\u1ed1ng chung v\u1edbi \u1ee9ng d\u1ee5ng g\u1ecdi \u0111i\u1ec7n mi\u1ec5n ph\u00ed? - Appota News\" \/>\n<meta property=\"og:description\" content=\"Th\u1eddi gian qua, \u0111\u00e3 xu\u1ea5t hi\u1ec7n hi\u1ec7n t\u01b0\u1ee3ng nh\u00e0 m\u1ea1ng VinaPhone v\u00e0 MobiFone d\u01b0\u1eddng nh\u01b0 \u0111\u00e3 b\u1eaft \u0111\u1ea7u ch\u1eb7n c\u00e1c d\u1ecbch v\u1ee5 tin nh\u1eafn v\u00e0 g\u1ecdi \u0111i\u1ec7n mi\u1ec5n ph\u00ed nh\u01b0 Line v\u00e0 Kakao Talk. T\u1ea1i sao c\u00e1c nh\u00e0 m\u1ea1ng Vi\u1ec7t Nam l\u1ea1i c\u00f3 h\u00e0nh \u0111\u1ed9ng nh\u01b0 v\u1eady?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.appota.com\/vi\/nha-m\u1ea1ng-co-mu\u1ed1n-s\u1ed1ng-chung-v\u1edbi-\u1ee9ng-d\u1ee5ng-g\u1ecdi-di\u1ec7n-mi\u1ec5n-phi\/\" \/>\n<meta property=\"og:site_name\" content=\"Appota News\" \/>\n<meta property=\"article:published_time\" content=\"2013-01-30T09:37:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-04-14T02:11:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vimob.vn\/data\/publish\/images\/upload\/images\/anh-tin-tuc\/nha-mang-ung-dung-mien-phi.png\" \/>\n<meta name=\"author\" content=\"Ng\u00f4 Cay\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ng\u00f4 Cay\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.appota.com\/vi\/nha-m%e1%ba%a1ng-co-mu%e1%bb%91n-s%e1%bb%91ng-chung-v%e1%bb%9bi-%e1%bb%a9ng-d%e1%bb%a5ng-g%e1%bb%8di-di%e1%bb%87n-mi%e1%bb%85n-phi\/\",\"url\":\"https:\/\/news.appota.com\/vi\/nha-m%e1%ba%a1ng-co-mu%e1%bb%91n-s%e1%bb%91ng-chung-v%e1%bb%9bi-%e1%bb%a9ng-d%e1%bb%a5ng-g%e1%bb%8di-di%e1%bb%87n-mi%e1%bb%85n-phi\/\",\"name\":\"Nh\u00e0 m\u1ea1ng c\u00f3 mu\u1ed1n s\u1ed1ng chung v\u1edbi \u1ee9ng d\u1ee5ng g\u1ecdi \u0111i\u1ec7n mi\u1ec5n ph\u00ed? 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