{"id":681,"date":"2013-01-28T10:09:08","date_gmt":"2013-01-28T03:09:08","guid":{"rendered":"http:\/\/news.appota.com\/?p=681"},"modified":"2013-01-28T11:05:15","modified_gmt":"2013-01-28T04:05:15","slug":"appota-va-muc-tieu-dua-noi-dung-so-vietnam-den-voi-the-gioi","status":"publish","type":"post","link":"https:\/\/news.appota.com\/vi\/appota-va-muc-tieu-dua-noi-dung-so-vietnam-den-voi-the-gioi\/","title":{"rendered":"Appota v\u00e0 m\u1ee5c ti\u00eau \u0111\u01b0a n\u1ed9i dung s\u1ed1 Vi\u1ec7t Nam \u0111\u1ebfn v\u1edbi th\u1ebf gi\u1edbi"},"content":{"rendered":"<p><em>Nh\u00e2n d\u1ecbp Appota l\u1ecdt v\u00e0o v\u00f2ng chung k\u1ebft ch\u01b0\u01a1ng tr\u00ecnh Vinh danh kh\u1edfi nghi\u1ec7p c\u00f4ng ngh\u1ec7 2012, Vcamp.vn \u0111\u00e3 c\u00f3 bu\u1ed5i tr\u00f2 chuy\u1ec7n v\u1edbi anh \u0110\u1ed7 Tu\u1ea5n Anh, CEO c\u1ee7a Appota, v\u1ec1 m\u00f4 h\u00ecnh v\u00e0 k\u1ebf ho\u1ea1ch t\u01b0\u01a1ng lai c\u1ee7a c\u00f4ng ty.<\/em><\/p>\n<p><!--more--><\/p>\n<p>Anh Tu\u1ea5n Anh l\u00e0 ng\u01b0\u1eddi \u0111\u00e3 s\u00e1ng l\u1eadp ra kho \u1ee9ng d\u1ee5ng appstore.vn v\u00e0o n\u0103m 2010. \u0110\u1ebfn th\u00e1ng 11\/2011, anh l\u1eadp n\u00ean c\u00f4ng ty Appota. \u0110\u1ebfn th\u00e1ng 4\/2012, anh r\u1eddi appstore.vn v\u00e0 chuy\u00ean t\u00e2m ph\u00e1t tri\u1ec3n Appota.<\/p>\n<div><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"http:\/\/vcamp.vn\/pictures\/private_galleries\/mrm1358948286.jpg\" alt=\"\" width=\"600\" height=\"800\" \/><\/div>\n<p>Anh \u0110\u1ed7 Tu\u1ea5n Anh, CEO c\u1ee7a Appota, t\u1ea1i s\u1ef1 ki\u1ec7n Demo Asia 2012 \u1edf Singapore.<\/p>\n<p><strong>M\u00f4 h\u00ecnh<\/strong><\/p>\n<p>Appota l\u00e0 m\u00f4 h\u00ecnh ph\u00e2n ph\u1ed1i n\u1ed9i dung s\u1ed1 t\u1eeb ng\u01b0\u1eddi s\u1ea3n xu\u1ea5t \u0111\u1ebfn ng\u01b0\u1eddi d\u00f9ng cu\u1ed1i. \u0110i\u1ec3m \u0111\u1eb7c bi\u1ec7t c\u1ee7a Appota l\u00e0 gi\u00fap cho qu\u00e1 tr\u00ecnh ph\u00e1t h\u00e0nh, ph\u00e2n ph\u1ed1i n\u1ed9i dung s\u1ed1 c\u1ee7a nh\u00e0 ph\u00e1t tri\u1ec3n \u0111\u01a1n gi\u1ea3n h\u01a1n. Th\u00f4ng th\u01b0\u1eddng khi ph\u00e1t tri\u1ec3n \u1ee9ng d\u1ee5ng, nh\u00e0 ph\u00e1t tri\u1ec3n ph\u1ea3i m\u1ea5t c\u00f4ng \u0111\u0103ng k\u00fd l\u00e0m nh\u00e0 ph\u00e1t tri\u1ec3n tr\u00ean c\u00e1c Appstore, r\u1ed3i g\u1eedi \u1ee9ng d\u1ee5ng ch\u1edd ki\u1ec3m duy\u1ec7t v\u00e0 t\u00ecm c\u00e1ch qu\u1ea3ng b\u00e1 \u1ee9ng d\u1ee5ng \u0111\u1ebfn v\u1edbi ng\u01b0\u1eddi d\u00f9ng. Nh\u01b0ng Appota s\u1ebd ph\u1ee5 tr\u00e1ch t\u1ea5t c\u1ea3 c\u00e1c kh\u00e2u ph\u00e1t h\u00e0nh v\u00e0 qu\u1ea3ng b\u00e1 cho c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n.<\/p>\n<p>N\u00f3i m\u1ed9t c\u00e1ch ng\u1eafn g\u1ecdn, nh\u00e0 ph\u00e1t tri\u1ec3n l\u00e0m ra n\u1ed9i dung s\u1ed1, v\u00e0 Appota ph\u1ee5 tr\u00e1ch t\u1ea5t c\u1ea3 m\u1ecdi qu\u00e1 tr\u00ecnh ph\u00e1t h\u00e0nh, ph\u00e2n ph\u1ed1i, marketing n\u1ed9i dung \u1ea5y \u0111\u1ebfn v\u1edbi ng\u01b0\u1eddi d\u00f9ng.<\/p>\n<p>Appota hi\u1ec7n t\u1ea1i ph\u00e2n ph\u1ed1i n\u1ed9i dung s\u1ed1 qua c\u00e1c h\u1ec7 th\u1ed1ng nh\u01b0 kho t\u1ea3i \u1ee9ng d\u1ee5ng (appstore.vn, Google Play, iTunes), Facebook (c\u00e1c fanpage l\u1edbn ), di\u1ec5n \u0111\u00e0n online, blog&#8230;.. Ngu\u1ed3n thu c\u1ee7a Appota l\u00e0 t\u1eeb ph\u1ea7n doanh thu chia s\u1ebb t\u1eeb c\u00e1c \u1ee9ng d\u1ee5ng t\u00ednh ph\u00ed v\u00e0 qu\u1ea3ng c\u00e1o.<\/p>\n<p><strong>\u00dd t\u01b0\u1edfng<\/strong><\/p>\n<p>Developer Vi\u1ec7t Nam th\u00f4ng minh, nhanh nh\u1eb9n v\u00e0 kh\u00f4ng thua k\u00e9m g\u00ec th\u1ebf gi\u1edbi. Ng\u01b0\u1eddi Vi\u1ec7t \u0111\u00e3 \u0111\u00f3ng g\u00f3p kh\u00e1 nhi\u1ec1u c\u00f4ng s\u1ee9c trong c\u00e1c s\u1ea3n ph\u1ea9m t\u00ean tu\u1ed5i, ti\u00eau bi\u1ec3u nh\u01b0 c\u00e1c game c\u1ee7a Gameloft, nh\u01b0ng t\u1eeb tr\u01b0\u1edbc \u0111\u1ebfn nay v\u1eabn ch\u1ec9 l\u00e0 outsource. Hi\u1ec7n ch\u1ec9 c\u00f3 m\u1ed9t s\u1ed1 game c\u1ee7a Vi\u1ec7t Nam \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn, nh\u01b0 game c\u1ee7a Rubycell hay \u1ee9ng d\u1ee5ng c\u1ee7a Colorbox, nh\u01b0ng v\u1eabn ch\u01b0a c\u00f3 n\u1ec1n t\u1ea3ng n\u00e0o c\u1ee7a Vi\u1ec7t Nam \u0111\u01b0\u1ee3c th\u1ebf gi\u1edbi s\u1eed d\u1ee5ng.<\/p>\n<p>Trong khi \u0111\u00f3, th\u1ecb tr\u01b0\u1eddng \u1ee9ng d\u1ee5ng Vi\u1ec7t Nam \u0111ang b\u1ecb c\u00e1c c\u00f4ng ty n\u01b0\u1edbc ngo\u00e0i x\u00e2m chi\u1ebfm, nh\u01b0 Tencent v\u1edbi WeChat, KakaoTalk c\u1ee7a Kakao Corp&#8230; Vi\u1ec7t Nam c\u1ea7n m\u1ed9t c\u00e2u tr\u1ea3 l\u1eddi cho th\u1ebf gi\u1edbi, v\u00e0 m\u1ee5c ti\u00eau c\u1ee7a Appota l\u00e0 t\u1ea1o ra m\u1ed9t n\u1ec1n t\u1ea3ng c\u1ee7a Vi\u1ec7t Nam \u0111\u01b0\u1ee3c th\u1ebf gi\u1edbi s\u1eed d\u1ee5ng v\u00e0 \u0111\u01b0a c\u00e1c \u1ee9ng d\u1ee5ng, game, n\u1ed9i dung s\u1ed1 c\u1ee7a Vi\u1ec7t Nam \u0111\u1ebfn v\u1edbi to\u00e0n th\u1ebf gi\u1edbi.<\/p>\n<div><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"http:\/\/vcamp.vn\/pictures\/private_galleries\/cbx1358948295.JPG\" alt=\"\" width=\"600\" height=\"448\" \/><\/div>\n<p>Anh \u0110\u1ed7 Tu\u1ea5n Anh t\u1ea1i s\u1ef1 ki\u1ec7n Founder Institute to\u00e0n c\u1ea7u, n\u01a1i Appota gi\u00e0nh gi\u1ea3i Most Disruptive Graduate\u00a0n\u0103m 2012 c\u1ee7a Founder Institute.<\/p>\n<p><strong>Th\u1ecb tr\u01b0\u1eddng \u1ee9ng d\u1ee5ng Vi\u1ec7t Nam hi\u00ea\u0323n t\u1ea1i<\/strong><\/p>\n<p>Hi\u1ec7n Vi\u1ec7t Nam c\u00f3 kho\u1ea3ng 5.000 nh\u00e0 ph\u00e1t tri\u1ec3n bao g\u1ed3m c\u00e1 nh\u00e2n, nh\u00f3m, c\u00f4ng ty ph\u00e1t tri\u1ec3n \u1ee9ng d\u1ee5ng. S\u1ed1 nh\u00e0 ph\u00e1t tri\u1ec3n h\u1ee3p t\u00e1c v\u1edbi Appota l\u00e0 h\u01a1n 1.800.\u00a0Nh\u01b0ng trong s\u1ed1 \u0111\u00f3 \u0111\u1ebfn 60% l\u00e0 ph\u00e1t tri\u1ec3n game. V\u00e0 c\u00e1c game c\u1ee7a Vi\u1ec7t Nam hi\u1ec7n nay \u0111a ph\u1ea7n v\u1eabn l\u00e0 game \u0111\u01a1n gi\u1ea3n, casual ch\u1ee9 ch\u01b0a c\u00f3 game \u0111\u1ec9nh cao.<\/p>\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, c\u00f3 kh\u00e1 nhi\u1ec1u c\u00e1c \u1ee9ng d\u1ee5ng ti\u1ec1m n\u0103ng, nh\u01b0ng c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n Vi\u1ec7t Nam ch\u01b0a l\u00e0m, c\u00f3 th\u1ec3 l\u00e0 kh\u00f4ng l\u00e0m \u0111\u01b0\u1ee3c ho\u1eb7c kh\u00f4ng d\u00e1m l\u00e0m. H\u1ecd nh\u00ecn th\u1ea5y nh\u1eefng ng\u01b0\u1eddi kh\u1ed5ng l\u1ed3 trong l\u0129nh v\u1ef1c h\u1ecd mu\u1ed1n l\u00e0m v\u00e0 s\u1ee3, kh\u00f4ng d\u00e1m l\u00e0m ti\u1ebfp. H\u1ecd ch\u01b0a h\u1ecdc \u0111\u01b0\u1ee3c c\u00e1ch s\u1ed1ng c\u00f9ng v\u1edbi ng\u01b0\u1eddi kh\u1ed5ng l\u1ed3. H\u1ecd n\u00ean t\u00ecm ra c\u00e1i m\u00e0 ng\u01b0\u1eddi kh\u1ed5ng l\u1ed3 thi\u1ebfu, l\u00e0m th\u1eadt t\u1ed1t c\u00e1i \u0111\u00f3, v\u00e0 ng\u01b0\u1eddi kh\u1ed5ng l\u1ed3 s\u1ebd ph\u1ea3i tham gia c\u00f9ng h\u1ecd. M\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh l\u00e0 \u00f4ng tr\u00f9m m\u1ea1ng x\u00e3 h\u1ed9i Facebook v\u00e0 \u1ee9ng d\u1ee5ng ch\u1ec9nh s\u1eeda \u1ea3nh n\u1ed5i ti\u1ebfng Instagram.<\/p>\n<p>V\u1ec1 k\u1ef9 thu\u1eadt v\u00e0 \u0111\u1ed3 h\u1ecda, Vi\u1ec7t Nam c\u00f3 thua k\u00e9m nh\u01b0ng kh\u00f4ng nhi\u1ec1u so v\u1edbi n\u01b0\u1edbc ngo\u00e0i. V\u1ea5n \u0111\u1ec1 \u1edf \u0111\u00e2y l\u00e0 ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o. Gi\u1edbi ph\u00e1t tri\u1ec3n \u1ee9ng d\u1ee5ng v\u00e0 game Vi\u1ec7t Nam v\u1eabn ch\u01b0a c\u00f3 \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o \u1edf \u0111\u1eb3ng c\u1ea5p th\u1ebf gi\u1edbi.<\/p>\n<p><strong>K\u1ebf ho\u1ea1ch t\u01b0\u01a1ng lai<\/strong><\/p>\n<p>Appota \u0111ang c\u00f3 k\u1ebf ho\u1ea1ch x\u00e2y d\u1ef1ng n\u00ean m\u1ed9t h\u1ec7 th\u1ed1ng c\u1ed9ng \u0111\u1ed3ng l\u1edbn d\u00e0nh cho nh\u1eefng ng\u01b0\u1eddi quan t\u00e2m \u0111\u1ebfn n\u1ed9i dung s\u1ed1, kh\u00f4ng ch\u1ec9 \u1edf Vi\u1ec7t Nam m\u00e0 c\u1ea3 th\u1ebf gi\u1edbi. Appota c\u0169ng d\u1ef1 \u0111\u1ecbnh m\u1edf r\u1ed9ng sang c\u00e1c th\u1ecb tr\u01b0\u1eddng kh\u00e1c ngo\u00e0i Vi\u1ec7t Nam, trong n\u0103m 2013 c\u00f3 th\u1ec3 s\u1ebd l\u00e0 Singapore, b\u1edfi m\u00f4i tr\u01b0\u1eddng cho c\u00e1c doanh nghi\u1ec7p \u1edf \u0111\u00e2y r\u1ea5t t\u1ed1t.<\/p>\n<p style=\"text-align: right;\"><em>(Vcamp)<\/em><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nh\u00e2n d\u1ecbp Appota l\u1ecdt v\u00e0o v\u00f2ng chung k\u1ebft ch\u01b0\u01a1ng tr\u00ecnh Vinh danh kh\u1edfi nghi\u1ec7p c\u00f4ng ngh\u1ec7 2012, Vcamp.vn \u0111\u00e3 c\u00f3 bu\u1ed5i tr\u00f2 chuy\u1ec7n v\u1edbi anh \u0110\u1ed7 Tu\u1ea5n Anh, CEO c\u1ee7a Appota, v\u1ec1 m\u00f4 h\u00ecnh v\u00e0 k\u1ebf ho\u1ea1ch t\u01b0\u01a1ng lai c\u1ee7a c\u00f4ng ty.<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - 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