{"id":6096,"date":"2018-01-18T15:39:37","date_gmt":"2018-01-18T08:39:37","guid":{"rendered":"https:\/\/news.appota.com\/?p=6096"},"modified":"2021-04-22T14:11:40","modified_gmt":"2021-04-22T07:11:40","slug":"tcbc-adsota-viet-nam-nhan-dau-tu-chien-luoc-tu-tnk-factory-cua-han-quoc-chinh-phuc-thi-truong-quang-cao-di-dong-dong-nam","status":"publish","type":"post","link":"https:\/\/news.appota.com\/vi\/tcbc-adsota-viet-nam-nhan-dau-tu-chien-luoc-tu-tnk-factory-cua-han-quoc-chinh-phuc-thi-truong-quang-cao-di-dong-dong-nam\/","title":{"rendered":"[TCBC] Adsota Vi\u1ec7t Nam nh\u1eadn \u0111\u1ea7u t\u01b0 chi\u1ebfn l\u01b0\u1ee3c t\u1eeb TNK Factory c\u1ee7a H\u00e0n Qu\u1ed1c, chinh ph\u1ee5c th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng \u0110\u00f4ng Nam \u00c1"},"content":{"rendered":"

TH\u00d4NG C\u00c1O B\u00c1O CH\u00cd<\/h1>\n

Adsota Vi\u1ec7t Nam nh\u1eadn \u0111\u1ea7u t\u01b0 chi\u1ebfn l\u01b0\u1ee3c t\u1eeb TNK Factory c\u1ee7a H\u00e0n Qu\u1ed1c, chinh ph\u1ee5c th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng \u0110\u00f4ng Nam \u00c1<\/strong><\/h4>\n

Ng\u00e0y 18\u00a0 th\u00e1ng 1 n\u0103m 2018, t\u1ea1i H\u00e0 N\u1ed9i, Adsota \u2013 c\u00f4ng ty cung c\u1ea5p d\u1ecbch v\u1ee5 qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng t\u1ea1i Vi\u1ec7t Nam v\u00e0 TNK Factory \u2013 c\u00f4ng ty cung c\u1ea5p d\u1ecbch v\u1ee5 qu\u1ea3ng c\u00e1o thu\u1ed9c t\u1eadp \u0111o\u00e0n Kakao H\u00e0n Qu\u1ed1c,\u00a0 \u0111\u00e3 c\u00f9ng ch\u00ednh th\u1ee9c c\u00f4ng b\u1ed1 th\u01b0\u01a1ng v\u1ee5 \u0111\u1ea7u t\u01b0 chi\u1ebfn l\u01b0\u1ee3c nh\u1eb1m khai th\u00e1c th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng t\u1ea1i \u0110\u00f4ng Nam \u00c1.<\/em><\/strong><\/p>\n

Vi\u1ec7c h\u1ee3p t\u00e1c d\u01b0\u1edbi h\u00ecnh th\u1ee9c li\u00ean doanh (Joint Venture) gi\u1eefa 2 c\u00f4ng ty \u0111ang s\u1edf h\u1eefu n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng h\u00e0ng \u0111\u1ea7u t\u1ea1i Vi\u1ec7t Nam v\u00e0 H\u00e0n Qu\u1ed1c \u0111\u00e3 \u0111\u00e1nh d\u1ea5u b\u01b0\u1edbc ti\u1ebfn m\u1edbi tr\u00ean ch\u1eb7ng \u0111\u01b0\u1eddng chinh ph\u1ee5c th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng t\u1ea1i \u0110\u00f4ng Nam \u00c1 c\u1ee7a c\u1ea3 TNK Factory v\u00e0 Adsota.<\/p>\n

Adsota, 1 trong 4 c\u00f4ng ty con c\u1ee7a Appota Group cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn t\u1ea1i Vi\u1ec7t Nam \u0111\u1ec3 gi\u00fap c\u00e1c Nh\u00e0 ph\u00e1t tri\u1ec3n \u1ee9ng d\u1ee5ng \u0111\u1ea9y m\u1ea1nh t\u1eadp ng\u01b0\u1eddi d\u00f9ng cho \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, na\u0302ng cao nh\u1ea1\u0302n di\u1eb9\u0302n thu\u031bo\u031bng hi\u1eb9\u0302u va\u0300 thu\u0301c \u0111\u00e2\u0309y hi\u1eb9\u0302u qua\u0309 kinh doanh cho sa\u0309n ph\u00e2\u0309m, di\u0323ch vu\u0323 cu\u0309a doanh nghi\u1eb9\u0302p. \u0110\u1ed3ng th\u1eddi Adsota c\u0169ng l\u00e0 agency ch\u00ednh th\u1ee9c c\u1ee7a Facebook, \u0111\u1ed1i t\u00e1c c\u1ee7a Google trong m\u1ea3ng Ad Exchange (AppotaX) \u0111ang khai th\u00e1c th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam v\u00e0 Th\u00e1i Lan.<\/p>\n

TNK Factory (tr\u1ef1c thu\u1ed9c Kakao Group) \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn l\u00e0 n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng h\u00e0ng \u0111\u1ea7u t\u1ea1i H\u00e0n Qu\u1ed1c. TNK \u0111ang l\u00e0 \u0111\u1ed1i t\u00e1c c\u1ee7a h\u01a1n 2.000 doanh nghi\u1ec7p truy\u1ec1n th\u00f4ng v\u00e0 h\u01a1n 60 c\u00f4ng ty cung c\u1ea5p n\u1ed9i dung s\u1ed1, trong \u0111\u00f3 ph\u1ea3i k\u1ec3 \u0111\u1ebfn nh\u1eefng \u0111\u1ed1i t\u00e1c l\u00e0m v\u1ec1 game l\u1edbn nh\u01b0 Nexon v\u00e0 Neowiz.<\/p>\n

V\u1edbi th\u01b0\u01a1ng v\u1ee5 h\u1ee3p t\u00e1c n\u00e0y, Adsota s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 h\u1ed7 tr\u1ee3 m\u1ea1nh m\u1ebd t\u1eeb TNK Factory kh\u00f4ng ch\u1ec9 v\u1ec1 m\u1eb7t t\u00e0i ch\u00ednh m\u00e0 c\u00f2n r\u1ea5t nhi\u1ec1u th\u1ebf m\u1ea1nh kh\u00e1c nh\u01b0: kinh nghi\u1ec7m qu\u1ea3n l\u00fd, c\u00f4ng ngh\u1ec7 qu\u1ea3ng c\u00e1o hi\u1ec7n \u0111\u1ea1i, kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn t\u1eadp kh\u00e1ch h\u00e0ng r\u1ed9ng l\u1edbn c\u1ee7a TNK t\u1ea1i H\u00e0n Qu\u1ed1c v\u00e0 th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng \u00c1. Ng\u01b0\u1ee3c l\u1ea1i, Adsota c\u0169ng s\u1ebd \u0111\u00f3ng vai tr\u00f2 c\u1ea7u n\u1ed1i quan tr\u1ecdng, gi\u00fap \u0111\u1ee1 c\u00e1c c\u00f4ng ty H\u00e0n Qu\u1ed1c t\u00ecm hi\u1ec3u, th\u00e2m nh\u1eadp th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng Nam \u00c1 nh\u01b0 Vi\u1ec7t Nam, Th\u00e1i Lan, Singapore, Indonesia…<\/p>\n

\u00d4ng Shin Hee Tae, CEO & Founder TNK Factory chia s\u1ebb: \u201c\u0110\u00e2y l\u00e0 m\u1ed9t c\u01a1 h\u1ed9i tuy\u1ec7t v\u1eddi cho c\u1ea3 hai c\u00f4ng ty c\u00f9ng nhau ph\u00e1t tri\u1ec3n \u1edf th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng Nam \u00c1 \u0111\u1ea7y ti\u1ec1m n\u0103ng v\u00e0 \u0111ang t\u0103ng tr\u01b0\u1edfng m\u1ea1nh m\u1ebd. T\u00f4i tin t\u01b0\u1edfng r\u1eb1ng, h\u00ecnh th\u1ee9c h\u1ee3p t\u00e1c li\u00ean doanh n\u00e0y s\u1ebd gi\u00fap TNK v\u00e0 Adsota g\u1eafn b\u00f3 ch\u1eb7t ch\u1ebd h\u01a1n v\u00e0 g\u1eb7t h\u00e1i \u0111\u01b0\u1ee3c nhi\u1ec1u th\u00e0nh c\u00f4ng\u201d.<\/p>\n

V\u1ec1 ph\u00eda Adsota, CEO Tr\u1ea7n Qu\u1ed1c To\u1ea3n x\u00e1c \u0111\u1ecbnh vi\u1ec7c h\u1ee3p t\u00e1c n\u00e0y mang t\u00ednh chi\u1ebfn l\u01b0\u1ee3c v\u1edbi c\u1ea3 hai c\u00f4ng ty: \u201cAdsota v\u00e0 TNK s\u1ebd h\u1ed7 tr\u1ee3 r\u1ea5t t\u1ed1t cho nhau v\u1ec1 v\u1ea5n \u0111\u1ec1 k\u1ef9 thu\u1eadt, kinh doanh v\u00e0 marketing s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh\u201d. \u00d4ng To\u1ea3n c\u0169ng kh\u1eb3ng \u0111\u1ecbnh: \u201cV\u1edbi s\u1ef1 am hi\u1ec3u th\u1ecb tr\u01b0\u1eddng c\u00f9ng nh\u1eefng kinh nghi\u1ec7m \u0111\u00e3 c\u00f3 \u0111\u01b0\u1ee3c khi l\u00e0m vi\u1ec7c v\u1edbi h\u00e0ng ng\u00e0n Nh\u00e0 ph\u00e1t tri\u1ec3n \u1ee9ng d\u1ee5ng c\u00f9ng c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o, Adsota t\u1ef1 tin v\u00e0 s\u1eb5n s\u00e0ng c\u00f9ng TNK Factory chinh ph\u1ee5c th\u1ecb tr\u01b0\u1eddng di \u0111\u1ed9ng \u0110\u00f4ng Nam \u00c1 v\u1ed1n \u0111ang r\u1ea5t s\u00f4i \u0111\u1ed9ng\u201d.<\/p>\n

 <\/p>\n

Gi\u1edbi thi\u1ec7u v\u1ec1 Adsota<\/strong><\/p>\n

Adsota l\u00e0 c\u00f4ng ty con c\u1ee7a Appota Group, l\u00e0 \u0111\u1ed1i t\u00e1c ch\u00ednh th\u1ee9c c\u1ee7a Google v\u00e0 l\u00e0 Facebook Gaming Agency qu\u1ea3ng c\u00e1o \u0111\u1ea7u ti\u00ean v\u00e0 duy nh\u1ea5t t\u1ea1i Vi\u1ec7t Nam. Adsota s\u1edf h\u1eefu n\u1ec1n t\u1ea3ng cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 qu\u1ea3ng c\u00e1o s\u1ed1, gi\u00fap ph\u00e1t tri\u1ec3n t\u1eadp ng\u01b0\u1eddi d\u00f9ng cho \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, n\u00e2ng cao nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 th\u00fac \u0111\u1ea9y hi\u1ec7u qu\u1ea3 kinh doanh s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, Adsota \u0111\u00e3 ph\u00e1t tri\u1ec3n v\u00e0 ra m\u1eaft AppotaX \u2013 gi\u1ea3i ph\u00e1p gia t\u0103ng doanh thu qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng tr\u00ean n\u1ec1n t\u1ea3ng Ad Exchange c\u1ee7a Google. L\u00e0 \u0111\u1ed1i t\u00e1c DFP Small Business v\u00e0 Ad Exchange chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a Google trong m\u1ea3ng di \u0111\u1ed9ng t\u1ea1i Vi\u1ec7t Nam, AppotaX mang \u0111\u1ebfn g\u00eda tr\u1ecb cho c\u00e1c nh\u00e0 xu\u1ea5t b\u1ea3n \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng v\u1edbi doanh thu t\u1ed1i \u0111a tr\u00ean t\u1eebng l\u01b0\u1ee3t hi\u1ec3n th\u1ecb.<\/p>\n

K\u1ec3 t\u1eeb n\u1eeda cu\u1ed1i n\u0103m 2017, Adsota m\u1edf r\u1ed9ng t\u1eadp kh\u00e1ch h\u00e0ng l\u00e0 c\u00e1c Nh\u00e0 ph\u00e1t tri\u1ec3n \u1ee9ng d\u1ee5ng sang c\u00e1c \u0111\u1ed1i t\u00e1c nh\u00e3n h\u00e0ng truy\u1ec1n th\u1ed1ng.<\/p>\n

 <\/p>\n

Gi\u1edbi thi\u1ec7u v\u1ec1 TNK Factory<\/strong><\/p>\n

TNK Factory l\u00e0 c\u00f4ng ty cung c\u1ea5p n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 qu\u1ea3ng c\u00e1o gi\u00fap c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n t\u0103ng tr\u01b0\u1edfng doanh thu v\u00e0 ph\u00e1t tri\u1ec3n ng\u01b0\u1eddi d\u00f9ng t\u1ea1i H\u00e0n Qu\u1ed1c. Th\u00e0nh l\u1eadp n\u0103m 2011, c\u00f4ng ty m\u1eb9 l\u00e0 Daum Kakao v\u1edbi c\u1ed5 \u0111\u00f4ng l\u1edbn nh\u1ea5t l\u00e0 K Venture Group, thu\u1ed9c t\u1eadp \u0111o\u00e0n Kakao. l\u00e0 n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng H\u00e0n Qu\u1ed1c, \u0111\u1ed1i t\u00e1c c\u1ee7a h\u01a1n 60 c\u00f4ng ty, h\u01a1n 2.000 doanh nghi\u1ec7p truy\u1ec1n th\u00f4ng, trong \u0111\u00f3 c\u00f3 c\u00e1c c\u00f4ng ty v\u1ec1 game l\u1edbn nh\u01b0 Nexon v\u00e0 Neowiz. TNK \u0111\u00e3 c\u00f3 m\u1eb7t \u1edf H\u00e0n Qu\u1ed1c, Nh\u1eadt B\u1ea3n v\u00e0 m\u1ed9t s\u1ed1 n\u01b0\u1edbc Ch\u00e2u \u00c1.<\/p>\n

\u0110\u1ec3 bi\u1ebft th\u00eam th\u00f4ng tin chi ti\u1ebft, vui l\u00f2ng li\u00ean h\u1ec7:<\/strong><\/p>\n

\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0 Ms. Ho\u00e0ng Th\u1ea3o Anh<\/strong><\/p>\n

\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0 <\/em><\/strong>Mobile: +84 1682802038<\/p>\n

\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Email: anhhtt@appota.com<\/p>\n","protected":false},"excerpt":{"rendered":"

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