{"id":3050,"date":"2015-06-01T11:03:09","date_gmt":"2015-06-01T04:03:09","guid":{"rendered":"http:\/\/news.appota.com\/?p=3050"},"modified":"2015-11-11T10:05:40","modified_gmt":"2015-11-11T03:05:40","slug":"lam-the-nao-de-lot-top-ung-dung-dang-chu-y-tren-app-store","status":"publish","type":"post","link":"https:\/\/news.appota.com\/vi\/lam-the-nao-de-lot-top-ung-dung-dang-chu-y-tren-app-store\/","title":{"rendered":"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 l\u1ecdt top “\u1ee9ng d\u1ee5ng \u0111\u00e1ng ch\u00fa \u00fd” tr\u00ean App Store"},"content":{"rendered":"

Apple c\u00f3 \u0111\u1ed9i ng\u0169 chuy\u00ean \u0111i \u0111\u00e1nh gi\u00e1 (review) c\u00e1c \u1ee9ng d\u1ee5ng m\u1edbi r\u1ed3i l\u1ef1a ch\u1ecdn c\u00e1c s\u1ea3n ph\u1ea9m hay \u0111\u1ec3 qu\u1ea3ng b\u00e1 gi\u00fap l\u1eadp tr\u00ecnh vi\u00ean. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 l\u1ecdt v\u00e0o m\u1eaft xanh c\u1ee7a \u0111\u1ed9i \u0111\u00e1nh gi\u00e1 n\u00e0y v\u00e0 \u0111\u1ec3 \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c qu\u1ea3ng c\u00e1o ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed?<\/strong><\/em><\/p>\n

<\/p>\n

K\u1ec3 t\u1eeb khi ra m\u1eaft v\u00e0o n\u0103m 2009, App Store, kho \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng d\u00e0nh cho iPhone\/iPad c\u1ee7a Apple, \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ea3nh \u0111\u1ea5t m\u00e0u m\u1ee1 gi\u00fap c\u00e1c l\u1eadp tr\u00ecnh vi\u00ean nu\u00f4i gi\u1ea5c m\u1ed9ng l\u00e0m gi\u00e0u. Kh\u00f4ng \u00edt l\u1eadp tr\u00ecnh vi\u00ean \u0111\u00e3 tr\u1edf th\u00e0nh tri\u1ec7u ph\u00fa t\u1eeb vi\u1ec7c b\u00e1n \u1ee9ng d\u1ee5ng\/game, m\u00e0 t\u00e1c gi\u1ea3 c\u1ee7a t\u1ef1a game Flappy Bird Nguy\u1ec5n H\u00e0 \u0110\u00f4ng l\u00e0 m\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh.<\/p>\n

Th\u1ebf nh\u01b0ng, con \u0111\u01b0\u1eddng l\u00e0m gi\u00e0u, tr\u1edf th\u00e0nh tri\u1ec7u ph\u00fa t\u1eeb App Store kh\u00f4ng ph\u1ea3i tr\u1ea3i \u0111\u1ea7y hoa h\u1ed3ng. Kho \u1ee9ng d\u1ee5ng c\u1ee7a Apple c\u00f3 s\u1ed1 l\u01b0\u1ee3ng l\u00ean t\u1edbi h\u00e0ng tri\u1ec7u v\u00e0 theo c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea, c\u00f3 kho\u1ea3ng m\u1ed9t n\u1eeda trong s\u1ed1 n\u00e0y ch\u01b0a bao gi\u1edd \u0111\u01b0\u1ee3c t\u1ea3i v\u1ec1 d\u00f9 ch\u1ec9 m\u1ed9t l\u1ea7n. Ch\u00fang b\u1ecb ch\u00ecm ngh\u1ec9m trong kho, v\u00e0 th\u01b0\u1eddng ch\u1ec9 c\u00f3 \u00edt hy v\u1ecdng \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn th\u00f4ng qua c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm. Kh\u00f4ng may v\u1edbi gi\u1edbi developer, c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm c\u1ee7a App Store l\u1ea1i v\u00f4 c\u00f9ng d\u1edf, \u0111\u1ea9y nguy c\u01a1 \u1ee9ng d\u1ee5ng b\u1ecb “x\u1ebfp x\u00f3” ng\u00e0y c\u00e0ng cao.<\/p>\n

\"a1\"<\/p>\n

\u0110\u1ec3 t\u1ea1o \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, l\u1eadp tr\u00ecnh vi\u00ean ph\u1ea3i v\u1eadn d\u1ee5ng r\u1ea5t nhi\u1ec1u ph\u01b0\u01a1ng th\u1ee9c. \u1ee8ng d\u1ee5ng \u0111\u00f3, ho\u1eb7c ph\u1ea3i t\u1ef1 b\u1ea3n th\u00e2n n\u00f3 c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng r\u1ea5t t\u1ed1t \u0111\u1ec3 \u0111\u01b0\u1ee3c “lan truy\u1ec1n t\u1ef1 nhi\u00ean” t\u1eeb ng\u01b0\u1eddi d\u00f9ng n\u00e0y \u0111\u1ebfn ng\u01b0\u1eddi d\u00f9ng kh\u00e1c; ho\u1eb7c nh\u00e0 ph\u00e1t tri\u1ec3n ph\u1ea3i chi ti\u1ec1n cho c\u00e1c chi\u1ebfn d\u1ecbch PR, qu\u1ea3ng c\u00e1o…Tuy nhi\u00ean, c\u00f3 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi nh\u1ea5t \u0111\u1ec3 \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn \u0111\u00f3 l\u00e0 nh\u1edd ch\u00ednh Apple qu\u1ea3ng b\u00e1. Apple c\u00f3 m\u1ed9t \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean chuy\u00ean \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng c\u00e1c \u1ee9ng d\u1ee5ng m\u1edbi \u0111\u01b0\u1ee3c g\u1eedi l\u00ean App Store. N\u1ebfu c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng t\u1ed1t, ch\u00fang s\u1ebd \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb \u1edf nh\u1eefng v\u1ecb tr\u00ed “\u0111\u1eafc \u0111\u1ecba” (th\u01b0\u1eddng c\u00f3 t\u00ean ti\u1ebfng Anh l\u00e0 featured). \u0110\u00e2y l\u00e0 c\u00e1c game, \u1ee9ng d\u1ee5ng hay \u0111\u01b0\u1ee3c Apple khuy\u1ebfn ngh\u1ecb t\u1ea3i. L\u1ecdt v\u00e0o \u0111\u01b0\u1ee3c “m\u1eaft xanh” c\u1ee7a Apple c\u0169ng \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c m\u1ed9t \u1ee9ng d\u1ee5ng n\u00e0o \u0111\u00f3 s\u1ebd d\u1ec5 d\u00e0ng thu v\u1ec1 th\u00e0nh c\u00f4ng vang d\u1ed9i. T\u1ea5t nhi\u00ean, s\u1ed1 app nh\u01b0 v\u1eady l\u00e0 kh\u00f4ng nhi\u1ec1u. Th\u1ed1ng k\u00ea cho th\u1ea5y ch\u1ec9 1% s\u1ed1 \u1ee9ng d\u1ee5ng\/game tr\u00ean App Store l\u00e0 n\u1eb1m trong di\u1ec7n \u0111\u01b0\u1ee3c Apple ch\u00fa \u00fd \u0111\u1ebfn.<\/p>\n

Th\u1ebf nh\u01b0ng, c\u01a1 h\u1ed9i nh\u1ecf kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 kh\u00f4ng c\u00f3. L\u00e0m sao \u0111\u1ec3 l\u1ecdt v\u00e0o t\u1ea7m ch\u00fa \u00fd c\u1ee7a \u0111\u1ed9i ng\u0169 \u0111\u00e1nh gi\u00e1 \u1ee9ng d\u1ee5ng tr\u00ean App Store? Apple kh\u00f4ng chia s\u1ebb b\u1ea5t k\u1ef3 b\u00ed quy\u1ebft n\u00e0o v\u1ec1 vi\u1ec7c n\u00e0y. \u0110\u00f3 l\u00e0 th\u00f4ng tin b\u00ed m\u1eadt, v\u00e0 c\u00e1c l\u1eadp tr\u00ecnh vi\u00ean s\u1ebd ph\u1ea3i t\u1ef1 m\u00ecnh ph\u00e1n \u0111o\u00e1n. H\u1ecd c\u0169ng c\u00f3 th\u1ec3 tham kh\u1ea3o b\u00ed quy\u1ebft t\u1eeb c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n \u0111\u00e3 t\u1eebng \u0111\u01b0\u1ee3c “l\u1ecdt top” nh\u01b0 Wunderlist, Navabi…<\/p>\n

H\u00e3y t\u1ea1o ra m\u1ed9t s\u1ea3n ph\u1ea9m th\u1eadt t\u1ed1t<\/strong><\/p>\n

\u0110\u00f3 ch\u00ednh l\u00e0 b\u00ed quy\u1ebft \u0111\u1ea7u ti\u00ean. B\u1ea1n kh\u00f4ng th\u1ec3 mong n\u1ed5i ti\u1ebfng n\u1ebfu ch\u1ec9 t\u1ea1o ra nh\u1eefng \u1ee9ng d\u1ee5ng “l\u00e0ng nh\u00e0ng” v\u00e0 c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y \u1edf b\u1ea5t k\u1ef3 \u0111\u00e2u tr\u00ean App Store. \u0110\u1ed9i ng\u0169 \u0111\u00e1nh gi\u00e1 (review) c\u1ee7a Apple ti\u1ebfn h\u00e0nh \u0111\u00e1nh gi\u00e1 t\u1eebng \u1ee9ng d\u1ee5ng m\u1edbi \u1edf t\u1eebng qu\u1ed1c gia, theo t\u1eebng l\u0129nh v\u1ef1c nh\u1ea5t \u0111\u1ecbnh (game, \u1ee9ng d\u1ee5ng c\u00f4ng vi\u1ec7c…). \u0110\u00f3 l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh nghi\u00eam ng\u1eb7t, b\u1edfi v\u1eady, n\u1ebfu s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n kh\u00f4ng c\u00f3 g\u00ec \u0111\u1eb7c s\u1eafc, n\u00f3 s\u1ebd kh\u00f4ng thu h\u00fat \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd. H\u00e3y l\u00e0 ng\u00f4i sao s\u00e1ng nh\u1ea5t tr\u00ean b\u1ea7u tr\u1eddi sao, ho\u1eb7c b\u1ea1n s\u1ebd kh\u00f4ng l\u00e0 g\u00ec c\u1ea3. “S\u1ea3n ph\u1ea9m ph\u1ea3i t\u1ef1 n\u00f3 n\u00f3i l\u00ean ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a m\u00ecnh” – Lucas von Cranach, CEO c\u1ee7a h\u00e3ng l\u1eadp tr\u00ecnh Onefootball chia s\u1ebb.<\/p>\n

“H\u1ed7 tr\u1ee3 n\u1ec1n t\u1ea3ng”<\/strong><\/p>\n

\"a2\"<\/p>\n

\u0110\u00f3 l\u00e0 l\u1eddi khuy\u00ean t\u1eeb l\u1eadp tr\u00ecnh vi\u00ean Lehnert c\u1ee7a Wunderlist, \u1ee9ng d\u1ee5ng nh\u1eafc vi\u1ec7c n\u1ed5i ti\u1ebfng tr\u00ean App Store. Theo Lehnert, Apple c\u1eadp nh\u1eadt h\u1ec7 \u0111i\u1ec1u h\u00e0nh di \u0111\u1ed9ng iOS c\u1ee7a m\u00ecnh m\u1ed7i n\u0103m m\u1ed9t l\u1ea7n. L\u1ecbch c\u1eadp nh\u1eadt c\u0169ng t\u01b0\u01a1ng t\u1ef1 v\u1edbi OS X v\u00e0 r\u1ed3i s\u1eafp t\u1edbi l\u00e0 Apple Watch. “T\u00e1o khuy\u1ebft” r\u1ea5t th\u00edch vi\u1ec7c c\u00e1c l\u1eadp tr\u00ecnh vi\u00ean c\u1eadp nh\u1eadt \u1ee9ng d\u1ee5ng c\u1ee7a h\u1ecd \u0111\u1ec3 t\u1eadn d\u1ee5ng c\u00e1c t\u00ednh n\u0103ng m\u1edbi, \u0111i\u1ec3m m\u1ea1nh c\u1ee7a iOS m\u1ed9t c\u00e1ch s\u1edbm nh\u1ea5t c\u00f3 th\u1ec3. Wunderlist v\u00e0 Onefootball, ch\u00ednh l\u00e0 nh\u1eefng v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh. C\u1ea3 hai \u1ee9ng d\u1ee5ng n\u00e0y \u0111\u1ec1u ra m\u1eaft phi\u00ean b\u1ea3n cho Apple Watch ngay sau khi Apple b\u00e1n ra smartwatch c\u1ee7a m\u00ecnh. Cranach cho bi\u1ebft \u1ee9ng d\u1ee5ng c\u1ee7a anh n\u1eb1m trong top 1000 app \u0111\u1ea7u ti\u00ean tr\u00ean iOS khi Apple l\u1ea7n \u0111\u1ea7u ti\u00ean ra m\u1eaft n\u00f3 v\u00e0o n\u0103m 2009.<\/p>\n

\u0110\u1ea3m b\u1ea3o \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n ph\u00f9 h\u1ee3p v\u1edbi thi\u1ebft b\u1ecb<\/strong><\/p>\n

\"a4\"<\/p>\n

N\u1ebfu vi\u1ebft \u1ee9ng d\u1ee5ng cho Apple Watch, b\u1ea1n kh\u00f4ng n\u00ean thi\u1ebft k\u1ebf n\u00f3 t\u01b0\u01a1ng t\u1ef1 nh\u01b0 phi\u00ean b\u1ea3n tr\u00ean iPhone r\u1ed3i thu nh\u1ecf l\u1ea1i cho smartwatch c\u1ee7a Apple. \u0110\u1ed3ng h\u1ed3 th\u00f4ng minh ch\u1ec9 c\u00f3 nh\u1eefng ch\u1ee9c n\u0103ng nh\u1ea5t \u0111\u1ecbnh c\u1ee7a ri\u00eang n\u00f3, v\u00ed d\u1ee5 nh\u01b0 hi\u1ec3n th\u1ecb th\u00f4ng b\u00e1o m\u1edbi (notification). B\u1edfi v\u1eady, s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n ph\u1ea3i t\u1eadp trung v\u00e0o c\u00e1c ch\u1ee9c n\u0103ng c\u1ed1t l\u00f5i \u0111\u00f3. Ng\u01b0\u1ee3c l\u1ea1i, n\u1ebfu thi\u1ebft k\u1ebf m\u1ed9t app cho iPad, b\u1ea1n ph\u1ea3i t\u00ecm c\u00e1ch t\u1eadn d\u1ee5ng l\u1ee3i th\u1ebf m\u00e0n h\u00ecnh l\u1edbn m\u00e0 chi\u1ebfc m\u00e1y t\u00ednh b\u1ea3ng n\u00e0y s\u1edf h\u1eefu.<\/p>\n

\u0110\u01a1n gi\u1ea3n nh\u01b0ng v\u1eabn \u0111\u1ea3m b\u1ea3o th\u1ea9m m\u1ef9<\/strong><\/p>\n

\u0110\u00f3 l\u00e0 m\u1ed9t trong nh\u1eefng b\u00ed quy\u1ebft \u0111\u1ec3 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c Apple ch\u00fa \u00fd – m\u1eb7c d\u00f9 nh\u1eefng h\u01b0\u1edbng d\u1eabn thi\u1ebft k\u1ebf m\u00e0 h\u00e3ng ph\u00e1t h\u00e0nh ra th\u01b0\u1eddng l\u1ea1i r\u1ea5t c\u1ea7u k\u1ef3. H\u00e3y l\u00e0m s\u1ea3n ph\u1ea9m sao cho \u1ee9ng d\u1ee5ng d\u00f9 c\u00f3 thi\u1ebft k\u1ebf \u0111\u01a1n gi\u1ea3n nh\u01b0ng \u0111\u1eb9p m\u1eaft, v\u00e0 suy ngh\u0129 k\u1ef9 n\u1ebfu nh\u01b0 b\u1ea1n c\u00f3 \u00fd \u0111\u1ecbnh thi\u1ebft k\u1ebf \u1ee9ng d\u1ee5ng tr\u00f4ng ph\u1ee9c t\u1ea1p, d\u1ec5 g\u00e2y phi\u1ec1n h\u00e0 cho ng\u01b0\u1eddi d\u00f9ng khi s\u1eed d\u1ee5ng.<\/p>\n

C\u00e1c s\u1ed1 li\u1ec7u<\/strong><\/p>\n

Apple c\u0169ng nh\u00ecn v\u00e0o c\u00e1c b\u00e0i review, s\u1ed1 sao (star) x\u1ebfp h\u1ea1ng, l\u01b0\u1ee3t t\u1ea3i, doanh thu v\u00e0 doanh s\u1ed1, ph\u1ea3n h\u1ed3i t\u1eeb ng\u01b0\u1eddi d\u00f9ng…\u0111\u1ec3 \u0111\u00e1nh gi\u00e1 m\u1ed9t \u1ee9ng d\u1ee5ng n\u00e0o \u0111\u00f3. Th\u1eadm ch\u00ed, vi\u1ec7c \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n c\u00f3 ch\u1ee9a t\u1eeb kh\u00f3a th\u00edch h\u1ee3p cho vi\u1ec7c t\u00ecm ki\u1ebfm hay kh\u00f4ng c\u0169ng \u0111\u01b0\u1ee3c x\u00e9t \u0111\u1ebfn.<\/p>\n

\u0110\u1eebng tr\u1ea3 ti\u1ec1n \u0111\u1ec3 mua ng\u01b0\u1eddi d\u00f9ng\u00a0<\/strong><\/p>\n

Kh\u00f4ng ai bi\u1ebft li\u1ec7u Apple c\u00f3 khuy\u1ebfn kh\u00edch vi\u1ec7c m\u1ed9t \u1ee9ng d\u1ee5ng n\u00e0o \u0111\u00f3 \u0111i qu\u1ea3ng c\u00e1o trong c\u00e1c app kh\u00e1c \u0111\u1ec3 t\u00ecm ki\u1ebfm ng\u01b0\u1eddi d\u00f9ng m\u1edbi hay kh\u00f4ng nh\u01b0ng c\u00f3 m\u1ed9t \u0111i\u1ec3m chung gi\u1eefa c\u00e1c \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c Apple qu\u1ea3ng b\u00e1 h\u1ed9 \u0111\u00f3 l\u00e0 ch\u00fang \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn theo c\u00e1ch t\u1ef1 nhi\u00ean h\u01a1n l\u00e0 qua c\u00e1c chi\u1ebfn d\u1ecbch marketing nh\u1eb1m mua ng\u01b0\u1eddi d\u00f9ng m\u1edbi.<\/p>\n

Theo ICTNews<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Apple c\u00f3 \u0111\u1ed9i ng\u0169 chuy\u00ean \u0111i \u0111\u00e1nh gi\u00e1 (review) c\u00e1c \u1ee9ng d\u1ee5ng m\u1edbi r\u1ed3i l\u1ef1a ch\u1ecdn c\u00e1c s\u1ea3n ph\u1ea9m hay \u0111\u1ec3 qu\u1ea3ng b\u00e1 gi\u00fap l\u1eadp tr\u00ecnh vi\u00ean. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 l\u1ecdt v\u00e0o m\u1eaft xanh c\u1ee7a \u0111\u1ed9i \u0111\u00e1nh gi\u00e1 n\u00e0y v\u00e0 \u0111\u1ec3 \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c qu\u1ea3ng c\u00e1o ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed?<\/p>\n","protected":false},"author":9,"featured_media":3051,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"yoast_head":"\nL\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 l\u1ecdt top "\u1ee9ng d\u1ee5ng \u0111\u00e1ng ch\u00fa \u00fd" tr\u00ean App Store - Appota News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.appota.com\/vi\/lam-the-nao-de-lot-top-ung-dung-dang-chu-y-tren-app-store\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 l\u1ecdt top "\u1ee9ng d\u1ee5ng \u0111\u00e1ng ch\u00fa \u00fd" tr\u00ean App Store - Appota News\" \/>\n<meta property=\"og:description\" content=\"Apple c\u00f3 \u0111\u1ed9i ng\u0169 chuy\u00ean \u0111i \u0111\u00e1nh gi\u00e1 (review) c\u00e1c \u1ee9ng d\u1ee5ng m\u1edbi r\u1ed3i l\u1ef1a ch\u1ecdn c\u00e1c s\u1ea3n ph\u1ea9m hay \u0111\u1ec3 qu\u1ea3ng b\u00e1 gi\u00fap l\u1eadp tr\u00ecnh vi\u00ean. 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