{"id":9787,"date":"2021-07-16T14:43:10","date_gmt":"2021-07-16T07:43:10","guid":{"rendered":"https:\/\/news.appota.com\/?p=9787"},"modified":"2021-07-16T14:43:10","modified_gmt":"2021-07-16T07:43:10","slug":"moi-truong-lam-viec-ly-tuong-cho-gen-z","status":"publish","type":"post","link":"https:\/\/news.appota.com\/en_US\/moi-truong-lam-viec-ly-tuong-cho-gen-z\/","title":{"rendered":"M\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c l\u00fd t\u01b0\u1edfng cho gen Z"},"content":{"rendered":"
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Gen Z \u0111ang \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn l\u00e0 th\u1ebf h\u1ec7 m\u1edbi s\u1ebd thay \u0111\u1ed5i to\u00e0n b\u1ed9 th\u1ebf gi\u1edbi trong t\u01b0\u01a1ng lai, th\u1ebf h\u1ec7 n\u00e0y \u0111ang d\u1ea7n thay \u0111\u1ed5i v\u00e0 t\u1ea1o n\u00ean m\u1ed9t xu h\u01b0\u1edbng kh\u00f4ng gian l\u00e0m vi\u1ec7c m\u1edbi, \u0111\u1ea7y s\u00e1ng t\u1ea1o v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng.<\/p>\n

Trong b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y, h\u00e3y c\u00f9ng Appota<\/a> t\u00ecm hi\u1ec3u xem m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c trong doanh nghi\u1ec7p s\u1ebd c\u00f3 nh\u1eefng \u1ea3nh h\u01b0\u1edfng ra sao khi c\u00f3 s\u1ef1 tham gia c\u1ee7a th\u1ebf h\u1ec7 Z \u0111\u1ec3 c\u00f3 th\u1ec3 khai th\u00e1c t\u1ed1i \u0111a n\u0103ng l\u1ef1c v\u01b0\u1ee3t tr\u1ed9i c\u1ee7a h\u1ecd trong c\u00f4ng vi\u1ec7c, g\u00f3p ph\u1ea7n \u0111\u1ecbnh h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c nh\u00e2n s\u1ef1 m\u1edbi hi\u1ec7u qu\u1ea3 c\u1ee7a doanh nghi\u1ec7p hi\u1ec7n nay.<\/p>\n

Nh\u1eefng y\u1ebfu t\u1ed1 t\u1ea1o n\u00ean m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c l\u00fd t\u01b0\u1edfng c\u1ee7a GenZ<\/strong><\/h2>\n

Kh\u00e1c v\u1edbi c\u00e1c th\u1ebf h\u1ec7 tr\u01b0\u1edbc, c\u00f3 t\u1edbi 81% c\u00e1c b\u1ea1n tr\u1ebb Gen Z t\u1ef1 tin hi\u1ec3u r\u00f5 b\u1ea3n th\u00e2n, bi\u1ebft m\u00ecnh th\u00edch v\u00e0 kh\u00f4ng th\u00edch l\u00e0m g\u00ec. X\u00e9t v\u1ec1 y\u1ebfu t\u1ed1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p c\u1ee7a Gen Z, ng\u1ea1c nhi\u00ean thay, h\u1ecd ch\u1ee7 y\u1ebfu\u00a0ch\u1ec9 d\u1ef1a v\u00e0o S\u1edf th\u00edch v\u00e0 N\u0103ng l\u1ef1c c\u00e1 nh\u00e2n, cao h\u01a1n nhi\u1ec1u so v\u1edbi t\u00e1c \u0111\u1ed9ng t\u1eeb y\u1ebfu t\u1ed1 Gia \u0111\u00ecnh & X\u00e3 h\u1ed9i . Vai tr\u00f2 c\u1ee7a Nh\u00e0 tr\u01b0\u1eddng v\u00e0 Nh\u00e0 tuy\u1ec3n d\u1ee5ng trong giai \u0111o\u1ea1n \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p l\u00e0 r\u1ea5t th\u1ea5p.<\/p>\n

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Gen Z l\u00e0 th\u1ebf h\u1ec7 \u0111\u1eb7c bi\u1ec7t v\u00ec \u0111\u00e2y l\u00e0 nh\u1eefng ng\u01b0\u1eddi sinh t\u1eeb n\u0103m 1998 tr\u1edf \u0111i v\u00e0 \u0111\u00e3 ti\u1ebfp c\u1eadn v\u1edbi c\u00f4ng ngh\u1ec7 t\u1eeb nh\u1ecf. \u0110\u00e2y l\u00e0 th\u1ebf h\u1ec7 sinh ra v\u00e0 l\u1edbn l\u00ean c\u00f9ng v\u1edbi Facebook, Youtube,\u00a0Instagram\u00a0\u0111\u1ebfn c\u00e1c \u1ee9ng d\u1ee5ng m\u1edbi nh\u1ea5t. \u0110\u1eb7c t\u00ednh n\u1ed5i b\u1eadt c\u1ee7a th\u1ebf h\u1ec7 n\u00e0y l\u00e0 th\u00edch \u0111\u01b0\u1ee3c t\u01b0\u01a1ng t\u00e1c v\u00e0 mong mu\u1ed1n \u0111\u01b0\u1ee3c l\u1eafng nghe. \u0110\u1eb7c bi\u1ec7t, nh\u1eefng b\u1ea1n tr\u1ebb th\u1ebf h\u1ec7 n\u00e0y mong mu\u1ed1n c\u00f3 quy\u1ec1n t\u1ef1 do v\u00e0 t\u00ednh c\u00e1 nh\u00e2n \u0111\u01b0\u1ee3c \u0111\u1ec1 cao, khao kh\u00e1t kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf c\u1ee7a m\u00ecnh.<\/p>\n

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V\u0103n ph\u00f2ng Appota<\/strong> <\/span>\u0111\u01b0\u1ee3c r\u1ea5t nhi\u1ec1u b\u1ea1n tr\u1ebb y\u00eau th\u00edch v\u00ec kh\u00f4ng gian ngh\u1ec7 thu\u1eadt \u0111\u1eb7c s\u1eafc<\/em><\/p>\n

Th\u1ebf h\u1ec7 n\u00e0y c\u00f3\u00a0nh\u1eefng y\u00eau c\u1ea7u r\u1ea5t cao\u00a0cho kh\u00f4ng gian l\u00e0m vi\u1ec7c nh\u01b0\u00a0c\u1ea7n kh\u00f4ng gian \u0111\u1ec3 s\u00e1ng t\u1ea1o,\u00a0t\u1ea1o c\u1ea3m h\u1ee9ng, \u0111\u1ed9ng l\u1ef1c v\u00e0 th\u1ec3 hi\u1ec7n b\u1ea3n th\u00e2n.V\u0103n ph\u00f2ng v\u1edbi nh\u1eefng \u01b0u \u0111i\u1ec3m v\u1ec1 linh ho\u1ea1t v\u00e0 kh\u00f4ng gian s\u00e1ng t\u1ea1o th\u01b0\u1eddng l\u00e0 l\u1ef1a ch\u1ecdn \u01b0a th\u00edch c\u1ee7a Gen Z. Th\u1ebf h\u1ec7 n\u00e0y \u0111ang d\u1ea7n thay \u0111\u1ed5i v\u00e0 t\u1ea1o n\u00ean m\u1ed9t xu h\u01b0\u1edbng thi\u1ebft k\u1ebf v\u0103n ph\u00f2ng m\u1edbi v\u00e0 ch\u1ed1i b\u1ecf \u0111i phong c\u00e1ch truy\u1ec1n th\u1ed1ng b\u1ecb Gen Z coi l\u00e0 th\u1ee5 \u0111\u1ed9ng v\u00e0 k\u00e9m hi\u1ec7u qu\u1ea3. 47% b\u1ea1n tr\u1ebb thu\u1ed9c th\u1ebf h\u1ec7 Z cho r\u1eb1ng m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c vui v\u1ebb v\u00e0 s\u1ef1 linh ho\u1ea1t\u00a0l\u00e0 hai y\u1ebfu t\u1ed1 h\u00e0ng \u0111\u1ea7u cho m\u1ed9t c\u00f4ng vi\u1ec7c. H\u1ecd th\u00edch t\u1eadn h\u01b0\u1edfng kh\u00f4ng gian l\u00e0m vi\u1ec7c, \u0111\u1eb7c bi\u1ec7t h\u1ee9ng th\u00fa v\u1edbi nh\u1eefng n\u01a1i m\u00e0\u00a0h\u1ecd c\u00f3 th\u1ec3 d\u00e0nh th\u1eddi gian g\u1eb7p g\u1ee1 m\u1ecdi ng\u01b0\u1eddi v\u00e0 c\u00f3 th\u00eam nhi\u1ec1u b\u1ea1n m\u1edbi.<\/p>\n

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K\u1ebft h\u1ee3p gi\u1eefa High Touch & High Tech<\/strong><\/h2>\n<\/div>\n<\/div>\n

Th\u1ebf h\u1ec7 Z kh\u00e1c bi\u1ec7t b\u1edfi h\u1ecd sinh ra trong th\u1eddi \u0111\u1ea1i c\u00f4ng ngh\u1ec7 s\u1ed1 ph\u00e1t tri\u1ec3n, m\u1ecdi ng\u01b0\u1eddi l\u00e0m vi\u1ec7c tr\u00ean internet tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn. Tuy nhi\u00ean, nh\u1eefng nh\u00e2n vi\u00ean tr\u1ebb lu\u00f4n mong mu\u1ed1n \u0111\u01b0\u1ee3c l\u00e0m vi\u1ec7c v\u1edbi s\u1ef1 k\u1ebft h\u1ee3p ho\u00e0n h\u1ea3o gi\u1eefa c\u00f4ng ngh\u1ec7 v\u00e0 y\u1ebfu t\u1ed1 con ng\u01b0\u1eddi, \u0111\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng \u0111\u1ed3ng nghi\u1ec7p nhi\u1ec7t huy\u1ebft, c\u00f3 s\u1ef1 s\u00e1ng t\u1ea1o, linh ho\u1ea1t \u0111\u1ec3 h\u1ecd h\u1ecdc h\u1ecfi v\u00e0 trau d\u1ed3i kinh nghi\u1ec7m ngh\u1ec1 nghi\u1ec7p ngay trong m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c h\u1eb1ng ng\u00e0y.<\/p>\n

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\u0110\u1ed3ng th\u1eddi, th\u1ebf h\u1ec7 Z t\u1ef1 tin v\u1edbi quan \u0111i\u1ec3m b\u1ea3n th\u00e2n n\u00ean trong c\u00f4ng vi\u1ec7c h\u1ecd c\u0169ng r\u1ea5t th\u00edch v\u00e0 ch\u1ee7 \u0111\u1ed9ng giao ti\u1ebfp t\u00edch c\u1ef1c v\u1edbi \u0111\u1ed3ng nghi\u1ec7p. Ch\u00ednh v\u00ec th\u1ebf, hai ti\u00eau ch\u00ed quan tr\u1ecdng nh\u1ea5t trong m\u1ed9t m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c m\u00e0 th\u1ebf h\u1ec7 Z mong mu\u1ed1n \u0111\u00f3 l\u00e0 s\u1ef1 h\u1ed7 tr\u1ee3 nhi\u1ec1u t\u00ecnh t\u1eeb nh\u00e0 qu\u1ea3n l\u00fd v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi \u0111\u1ed3ng nghi\u1ec7p.<\/p>\n

Thay \u0111\u1ed5i trong ph\u01b0\u01a1ng ph\u00e1p h\u1ecdc t\u1eadp v\u00e0 ph\u00e1t tri\u1ec3n s\u1ef1 nghi\u1ec7p<\/strong><\/h2>\n

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Family Talk l\u00e0 m\u1ed9t trong nh\u1eefng tr\u01b0\u01a1ng tr\u00ecnh \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c th\u01b0\u1eddng xuy\u00ean t\u1ea1i Appota<\/span><\/strong><\/em><\/p>\n

Th\u1ebf h\u1ec7 Y, X ch\u00fa tr\u1ecdng nh\u1eefng k\u1ef9 n\u0103ng c\u1ea7n thi\u1ebft \u0111\u1ec3 ph\u1ee5c v\u1ee5 cho c\u00f4ng vi\u1ec7c nh\u01b0 k\u1ef9 n\u0103ng chuy\u00ean m\u00f4n, k\u1ef9 n\u0103ng ngo\u1ea1i ng\u1eef, tin h\u1ecdc, k\u1ef9 n\u0103ng giao ti\u1ebfp, l\u00e0m vi\u1ec7c nh\u00f3m,\u2026 Ng\u01b0\u1ee3c l\u1ea1i, th\u1ebf h\u1ec7 Z l\u1ea1i suy ngh\u0129 kh\u00e1c, h\u1ecd ch\u1ee7 \u0111\u1ed9ng trau d\u1ed3i nh\u1eefng k\u1ef9 n\u0103ng l\u00e0m vi\u1ec7c khi th\u1ef1c s\u1ef1 c\u1ea7n thi\u1ebft, c\u00e1ch ti\u1ebfp c\u1eadn gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 v\u00e0 chia s\u1ebb ki\u1ebfn th\u1ee9c c\u0169ng kh\u00e1c bi\u1ec7t so v\u1edbi th\u1ebf h\u1ec7 tr\u01b0\u1edbc. \u0110\u1ed1i v\u1edbi s\u1ef1 \u0111\u1ed9c l\u1eadp trong h\u1ecdc t\u1eadp v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p, t\u1ed5 ch\u1ee9c doanh nghi\u1ec7p c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 th\u1ebf h\u1ec7 Z n\u00e2ng cao k\u1ef9 n\u0103ng ngh\u1ec1 nghi\u1ec7p b\u1eb1ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh nh\u01b0 workshop, networking hay s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng e-leaning \u0111\u1ec3 h\u1ea5p th\u1ee5 tr\u00ed th\u1ee9c.<\/p>\n

Gen Z d\u1ec5 d\u00e0ng h\u00f2a nh\u1eadp \u0111a d\u1ea1ng v\u0103n h\u00f3a doanh nghi\u1ec7p<\/strong><\/h2>\n
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Nh\u00e2n vi\u00ean th\u1ebf h\u1ec7 Z th\u00edch \u0111\u01b0\u1ee3c l\u00e0m vi\u1ec7c trong m\u1ed9t m\u00f4i tr\u01b0\u1eddng c\u00f3 \u0111\u1ed3ng nghi\u1ec7p v\u1edbi tr\u00ecnh \u0111\u1ed9 h\u1ecdc v\u1ea5n cao v\u00e0 c\u00f3 nhi\u1ec1u k\u1ef9 n\u0103ng l\u00e0m vi\u1ec7c \u0111a d\u1ea1ng. \u0110\u00e2y c\u0169ng l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ec3 khi l\u00e0m vi\u1ec7c \u0111\u1ed9i nh\u00f3m c\u00f3 th\u1ec3 ph\u00e1t huy t\u1ed1t \u0111a hi\u1ec7u qu\u1ea3.<\/p>\n

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Kh\u00f4ng nh\u1eefng th\u1ebf, 70% nh\u00e2n vi\u00ean th\u1ebf h\u1ec7 Z cho r\u1eb1ng m\u1ee9c \u0111\u1ed9 \u0111a d\u1ea1ng v\u0103n h\u00f3a v\u00e0 s\u1ef1 h\u00f2a nh\u1eadp d\u1ec5 d\u00e0ng trong c\u00f4ng ty \u1ea3nh h\u01b0\u1edfng r\u1ea5t nhi\u1ec1u \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh c\u00f3 n\u00ean ti\u1ebfp t\u1ee5c l\u00e0m vi\u1ec7c \u1edf \u0111\u00f3 hay kh\u00f4ng. Do \u0111\u00f3, x\u00e2y d\u1ef1ng m\u1ed9t m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c chuy\u00ean nghi\u1ec7p, th\u00e2n thi\u1ec7n, h\u00f2a \u0111\u1ed3ng l\u00e0 \u0111i\u1ec1u m\u00e0 c\u00e1c doanh nghi\u1ec7p n\u00ean quan t\u00e2m n\u1ebfu mu\u1ed1n gi\u1eef ch\u00e2n nh\u00e2n t\u00e0i th\u1ebf h\u1ec7 Z \u1edf l\u1ea1i c\u1ed1ng hi\u1ebfn d\u00e0i l\u00e2u cho c\u00f4ng ty.<\/p>\n<\/div>\n<\/div>\n

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Gen Z \u0111ang \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn l\u00e0 th\u1ebf h\u1ec7 m\u1edbi s\u1ebd thay \u0111\u1ed5i to\u00e0n b\u1ed9 th\u1ebf gi\u1edbi trong t\u01b0\u01a1ng lai, th\u1ebf h\u1ec7 n\u00e0y \u0111ang d\u1ea7n thay \u0111\u1ed5i v\u00e0 t\u1ea1o n\u00ean m\u1ed9t xu h\u01b0\u1edbng kh\u00f4ng gian l\u00e0m vi\u1ec7c m\u1edbi, \u0111\u1ea7y …<\/p>\n<\/div>\n<\/div>\n","protected":false},"author":16,"featured_media":9791,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[887,4],"tags":[8,982,1064],"yoast_head":"\nM\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c l\u00fd t\u01b0\u1edfng cho gen Z<\/title>\n<meta name=\"description\" content=\"Gen Z \u0111ang \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn l\u00e0 th\u1ebf h\u1ec7 m\u1edbi s\u1ebd thay \u0111\u1ed5i to\u00e0n b\u1ed9 th\u1ebf gi\u1edbi trong t\u01b0\u01a1ng lai, th\u1ebf h\u1ec7 n\u00e0y \u0111ang d\u1ea7n thay \u0111\u1ed5i v\u00e0 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