![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-1.jpg\" "\\"Th\u1ed1ng")
<\/a><\/p>\n- \n
- S\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i (MXH) tr\u00ean to\u00e0n th\u1ebf gi\u1edbi \u0111\u00e3 ch\u1ea1m t\u1edbi con s\u1ed1\u00a03.5 t\u1ef7 ng\u01b0\u1eddi, chi\u1ebfm kho\u1ea3ng 46% t\u1ed5ng d\u00e2n s\u1ed1 tr\u00ean th\u1ebf gi\u1edbi.<\/li>\n
- M\u1ed9t ng\u01b0\u1eddi s\u1eed d\u1ee5ng c\u00f3 trung b\u00ecnh 9 t\u00e0i kho\u1ea3n m\u1ea1ng x\u00e3 h\u1ed9i kh\u00e1c nhau v\u00e0 d\u00e0nh ra trung b\u00ecnh 2 ti\u1ebfng 16 ph\u00fat m\u1ed9t ng\u00e0y tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>\n
- 91% ng\u01b0\u1eddi s\u1eed d\u1ee5ng MXH\u00a0truy c\u1eadp b\u1eb1ng \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh.<\/li>\n
- Instagram Stories l\u00e0 ng\u00f4i sao \u0111ang l\u00ean. Ch\u1ec9 trong 2 n\u0103m, Instagram stories t\u0103ng t\u1eeb 150 tri\u1ec7u \u0111\u1ebfn\u00a0500 tri\u1ec7u ng\u01b0\u1eddi\u00a0xem h\u00e0ng ng\u00e0y.<\/li>\n
- Facebook v\u00e0 Instagram l\u00e0 2 n\u1ec1n t\u1ea3ng MXH ph\u1ed5 bi\u1ebfn nh\u1ea5t hi\u1ec7n nay. Tuy nhi\u00ean, trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, r\u1ea5t nhi\u1ec1u n\u1ec1n t\u1ea3ng MXH \u0111\u00e3 nhanh ch\u00f3ng tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn trong th\u1eddi gian ng\u1eafn, \u0111i\u1ec3n h\u00ecnh trong s\u1ed1 \u0111\u00f3 l\u00e0 TikTok – MXH \u0111\u00e3 c\u00f3 500 tri\u1ec7u ng\u01b0\u1eddi s\u1eed d\u1ee5ng ch\u1ec9 trong v\u00f2ng 3 n\u0103m th\u00e0nh l\u1eadp.<\/li>\n<\/ul>\n
\nNh\u1eefng n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i n\u1ed5i ti\u1ebfng nh\u1ea5t n\u0103m<\/h2>\n
![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-2.jpg\" "\\"Th\u1ed1ng")
<\/a>
\nTheo s\u1ed1 li\u1ec7u m\u1edbi nh\u1ea5t, 17 n\u1ec1n t\u1ea3ng MXH hi\u1ec7n nay \u0111ang c\u00f3 h\u01a1n 250 tri\u1ec7u ng\u01b0\u1eddi s\u1eed d\u1ee5ng h\u00e0ng th\u00e1ng:<\/p>\n- \n
- Facebook – 2.41 t\u1ef7 ng\u01b0\u1eddi<\/li>\n
- YouTube – 2.00 t\u1ef7 ng\u01b0\u1eddi<\/li>\n
- WhatsApp – 1.60 t\u1ef7 ng\u01b0\u1eddi<\/li>\n
- Facebook Messenger – 1.30 t\u1ef7 ng\u01b0\u1eddi<\/li>\n
- WeChat (Weixin) – 1.11 t\u1ef7 ng\u01b0\u1eddi<\/li>\n
- Instagram – 1 t\u1ef7 ng\u01b0\u1eddi<\/li>\n
- QQ – 823 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n
- QZone – 572 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n
- TikTok (Douyin) – 500 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n
- Sina Weibo – 465 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n
- Reddit – 330 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n
- Twitter – 330 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n
- LinkedIn – 300 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n
- Snapchat – 294 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n
- Viber – 260 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n
- Pinterest – 265 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n
- Discord – 250 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n<\/ul>\n
\nTh\u1ed1ng k\u00ea t\u1eeb Facebook<\/h2>\n
\u0110\u1ed1i v\u1edbi nh\u1eefng marketer \u0111ang t\u00ecm ki\u1ebfm nh\u1eefng ph\u01b0\u01a1ng th\u1ee9c marketing hi\u1ec7u qu\u1ea3 nh\u1ea5t tr\u00ean Facebook, l\u1eddi khuy\u00ean l\u00e0 h\u00e3y t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o ra nh\u1eefng content t\u01b0\u01a1ng t\u00e1c cao, ho\u1ea1t \u0111\u1ed9ng t\u00edch c\u1ef1c trong c\u00e1c nh\u00f3m Facebook, v\u00e0 s\u1eed d\u1ee5ng qu\u1ea3ng c\u00e1o nh\u1eafm m\u1ee5c ti\u00eau c\u1ee7a Facebook \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n
![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-3.jpg\" "\\"Th\u1ed1ng")
<\/a><\/p>\n- \n
- Facebook \u0111\u1ee9ng th\u1ee9 ba trong s\u1ed1 c\u00e1c website \u0111\u01b0\u1ee3c truy c\u1eadp nhi\u1ec1u nh\u1ea5t\u00a0tr\u00ean th\u1ebf gi\u1edbi, ch\u1ec9 \u0111\u1ee9ng sau Google v\u00e0 Youtube.<\/li>\n
- 74% ng\u01b0\u1eddi s\u1eed d\u1ee5ng Facebook truy c\u1eadp h\u00e0ng ng\u00e0y v\u00e0 d\u00e0nh ra\u00a0trung b\u00ecnh 38 ph\u00fat m\u1ed7i ng\u00e0y\u00a0t\u1ea1i \u0111\u00f3.<\/li>\n
- Trong 1 th\u00e1ng, m\u1ed9t ng\u01b0\u1eddi s\u1eed d\u1ee5ng Facebook nh\u00ecn th\u1ea5y\u00a010 b\u00e0i vi\u1ebft, \u0111\u1ec3 l\u1ea1i 4 b\u00ecnh lu\u1eadn, v\u00e0 click v\u00e0o 8 qu\u1ea3ng c\u00e1o.<\/li>\n
- 300 tri\u1ec7u ng\u01b0\u1eddi s\u1eed d\u1ee5ng\u00a0Facebook Stories h\u00e0ng ng\u00e0y, con s\u1ed1 n\u00e0y ch\u1ec9 \u0111\u1ee9ng sau Instagram l\u00e0 500 tri\u1ec7u.<\/li>\n
- Videos tr\u00ean Facebook nh\u1eadn \u0111\u01b0\u1ee3c\u00a0t\u1ec9 l\u1ec7 t\u01b0\u01a1ng t\u00e1c cao nh\u1ea5t, m\u1eb7c d\u00f9 ch\u1ec9 chi\u1ebfm 3% c\u1ee7a t\u1ed5ng content.<\/li>\n
- 1.4 t\u1ef7 ng\u01b0\u1eddi s\u1eed d\u1ee5ng c\u00e1c nh\u00f3m tr\u00ean Facebook.<\/li>\n
- 90 tri\u1ec7u doanh nghi\u1ec7p nh\u1ecf s\u1eed d\u1ee5ng Facebook v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 kh\u00e1c nh\u01b0 Trang ch\u1ee7, Nh\u00f3m, v\u00e0 Messenger.<\/li>\n
- Tr\u00ean 2 t\u1ef7 ng\u01b0\u1eddi c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn b\u1edfi Facebook Ads<\/li>\n
- M\u1ed9t b\u00e0i post Facebook c\u00f3 t\u1ef7 l\u1ec7 ti\u1ebfp c\u1eadn trung b\u00ecnh l\u00e0 5.5%, trong khi\u00a0t\u1ef7 l\u1ec7 t\u01b0\u01a1ng t\u00e1c trung b\u00ecnh\u00a0l\u00e0 3.6%<\/li>\n<\/ul>\n
\nTh\u1ed1ng k\u00ea t\u1eeb Instagram<\/h2>\n
![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-4.jpg\" "\\"Th\u1ed1ng")
<\/a><\/p>\nInstagram stories s\u1ebd l\u00e0 k\u00eanh t\u1ed1t nh\u1ea5t d\u00e0nh cho c\u00e1c doanh nghi\u1ec7p \u0111ang t\u00ecm c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. \u0110\u1ed3ng th\u1eddi, b\u00e0i \u0111\u0103ng Instagram k\u00e8m v\u1edbi carousels s\u1ebd c\u00f3 t\u1ef7 l\u1ec7 t\u01b0\u01a1ng t\u00e1c t\u1ef1 nhi\u00ean cao h\u01a1n c\u00e1c b\u00e0i b\u00ecnh th\u01b0\u1eddng.<\/p>\n
- \n
- Ng\u01b0\u1eddi s\u1eed d\u1ee5ng Instagram s\u1ebd d\u00e0nh ra trung b\u00ecnh\u00a028 ph\u00fat m\u1ed7i ng\u00e0y\u00a0v\u00e0o n\u0103m 2020.<\/li>\n
- Nhi\u1ec1u h\u01a1n\u00a0200 tri\u1ec7u ng\u01b0\u1eddi s\u1eed d\u1ee5ng\u00a0Instagram gh\u00e9 th\u0103m \u00edt nh\u1ea5t 1 trang c\u1ee7a doanh nghi\u1ec7p h\u00e0ng ng\u00e0y.<\/li>\n
- T\u01b0\u01a1ng t\u00e1c v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u tr\u00ean Instagram cao h\u01a1n 10 l\u1ea7n so v\u1edbi Facebook, cao h\u01a1n 54 l\u1ea7n so v\u1edbi Pinterest v\u00e0 cao h\u01a1n 84 l\u1ea7n so v\u1edbi Twitter.<\/li>\n
- Carousels l\u00e0m t\u0103ng t\u1ef7 l\u1ec7 t\u01b0\u01a1ng t\u00e1c t\u1ef1 nhi\u00ean so v\u1edbi videos v\u00e0 h\u00ecnh \u1ea3nh.<\/li>\n
- Nhi\u1ec1u h\u01a1n 150 tri\u1ec7u ng\u01b0\u1eddi s\u1eed d\u1ee5ng\u00a0tin nh\u1eafn Direct m\u1ed7i th\u00e1ng \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi doanh nghi\u1ec7p.<\/li>\n
- 60% doanh nghi\u1ec7p\u00a0tr\u00ean Instagram s\u1eed d\u1ee5ng Stories \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng \u00edt nh\u1ea5t 1 th\u00e1ng m\u1ed9t l\u1ea7n.<\/li>\n
- Nh\u1eefng stories c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3\u00a0t\u1ef7 l\u1ec7 ho\u00e0n th\u00e0nh l\u00e0 85%.<\/li>\n
- H\u01a1n\u00a0\u2154 marketer\u00a0b\u00e1o c\u00e1o r\u1eb1ng h\u1ecd d\u00e0nh ph\u1ea7n l\u1edbn ng\u00e2n s\u00e1ch marketing d\u00e0nh cho Instagram.<\/li>\n<\/ul>\n
\u0110ang t\u00ecm ki\u1ebfm nh\u1eefng \u00fd t\u01b0\u1edfng cho chi\u1ebfn l\u01b0\u1ee3c B2B marketing c\u1ee7a doanh nghi\u1ec7p? \u0110\u1eebng b\u1ecf l\u1ee1 Ebook 14 \u00dd t\u01b0\u1edfng chi\u1ebfn l\u01b0\u1ee3c B2B marketing \u0111\u00e3 ch\u1ee9ng minh \u0111\u01b0\u1ee3c t\u00ednh hi\u1ec7u qu\u1ea3 v\u00e0 s\u1ebd ti\u1ebfp t\u1ee5c l\u00e0 xu h\u01b0\u1edbng n\u0103m 2020 d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n
D\u1eef li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb Youtube<\/h2>\n
\u0110\u1ed1i v\u1edbi m\u1ed9t marketer hay ch\u1ee7 m\u1ed9t doanh nghi\u1ec7p, x\u00e2y d\u1ef1ng m\u1ed9t k\u00eanh Youtube cho doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 r\u1ea5t l\u1edbn. Sau \u0111\u00e2y l\u00e0 nh\u1eefng con s\u1ed1 bi\u1ebft n\u00f3i s\u1ebd ph\u00e2n t\u00edch r\u00f5 th\u00e0nh c\u00f4ng c\u1ee7a Youtube v\u1edbi vai tr\u00f2 l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng marketing.<\/p>\n
\u0110\u1ed1i v\u1edbi m\u1ed9t marketer hay ch\u1ee7 m\u1ed9t doanh nghi\u1ec7p, x\u00e2y d\u1ef1ng m\u1ed9t k\u00eanh Youtube cho doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 r\u1ea5t l\u1edbn. Sau \u0111\u00e2y l\u00e0 nh\u1eefng con s\u1ed1 bi\u1ebft n\u00f3i s\u1ebd ph\u00e2n t\u00edch r\u00f5 th\u00e0nh c\u00f4ng c\u1ee7a Youtube v\u1edbi vai tr\u00f2 l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng marketing<\/p>\n
- \n
- Youtube l\u00e0\u00a0c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm l\u1edbn th\u1ee9 2\u00a0tr\u00ean th\u1ebf gi\u1edbi, ch\u1ec9 sau Google<\/li>\n
- 82% ng\u01b0\u1eddi M\u1ef9\u00a0s\u1eed d\u1ee5ng Youtube v\u00e0 \u0111\u00e2y c\u0169ng l\u00e0 k\u00eanh m\u1ea1ng x\u00e3 h\u1ed9i l\u1edbn nh\u1ea5t \u1edf M\u1ef9<\/li>\n
- Youtube c\u00f3 h\u01a1n\u00a02 t\u1ef7 ng\u01b0\u1eddi\u00a0d\u00f9ng h\u00e0ng th\u00e1ng, v\u00e0 m\u1ed7i ng\u00e0y ng\u01b0\u1eddi d\u00f9ng xem Youtube h\u01a1n 1 t\u1ef7 gi\u1edd<\/li>\n
- H\u01a1n\u00a090% ng\u01b0\u1eddi d\u00f9ng\u00a0cho bi\u1ebft h\u1ecd \u0111\u00e3 h\u1ecdc \u0111\u01b0\u1ee3c nh\u1eefng b\u00e0i h\u1ecdc t\u1eeb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 s\u1ea3n ph\u1ea9m m\u1edbi tr\u00ean Youtube<\/li>\n
- Trong 2 n\u0103m qua, s\u1ed1 doanh nghi\u1ec7p nh\u1ecf v\u00e0 v\u1eeba qu\u1ea3ng c\u00e1o tr\u00ean Youtube \u0111\u00e3 t\u0103ng g\u1ea5p \u0111\u00f4i<\/li>\n
- 79% marketer\u00a0cho r\u1eb1ng Youtube l\u00e0 n\u1ec1n t\u1ea3ng video marketing hi\u1ec7u qu\u1ea3 nh\u1ea5t<\/li>\n
- Qu\u1ea3ng c\u00e1o Youtube c\u00f3 kh\u1ea3 n\u0103ng\u00a0thu h\u00fat s\u1ef1 ch\u00fa \u00fd cao h\u01a1n 84%\u00a0so v\u1edbi qu\u1ea3ng c\u00e1o TV<\/li>\n<\/ul>\n
\nD\u1eef li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb LinkedIn<\/h2>\n
LinkedIn \u0111ang nhanh ch\u00f3ng tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng m\u1ea1ng x\u00e3 h\u1ed9i h\u1ea5p d\u1eabn nh\u1ea5t cho c\u00e1c doanh nghi\u1ec7p. N\u1ec1n t\u1ea3ng n\u00e0y c\u00f3 kh\u1ea3 n\u0103ng \u0111em l\u1ea1i l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i cao g\u1ea5p 3 l\u1ea7n so v\u1edbi nh\u1eefng n\u1ec1n t\u1ea3ng x\u00e3 h\u1ed9i kh\u00e1c.<\/p>\n
H\u00e3y c\u00f9ng t\u00ecm hi\u1ec3u nh\u1eefng con s\u1ed1 c\u1ee7a LinkedIn \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c c\u00e1i nh\u00ecn t\u1ed5ng quan nh\u1ea5t v\u1ec1 m\u1ea1ng x\u00e3 h\u1ed9i n\u00e0y<\/p>\n
- \n
- M\u1ed7i th\u00e1ng c\u00f3 h\u01a1n\u00a0100 tri\u1ec7u h\u1ed3 s\u01a1 c\u00f4ng vi\u1ec7c\u00a0\u0111\u01b0\u1ee3c \u0111\u0103ng t\u1ea3i l\u00ean LinkedIn.<\/li>\n
- Nh\u1eefng b\u00e0i \u0111\u0103ng LinkedIn c\u00f3 ch\u01b0a h\u00ecnh \u1ea3nh c\u00f3\u00a0t\u1ef7 l\u1ec7 b\u00ecnh lu\u1eadn cao h\u01a1n 98%, nh\u1eefng b\u00e0i \u0111\u0103ng c\u00f3 link c\u00f3 t\u1ef7 l\u1ec7 t\u01b0\u01a1ng t\u00e1c cao h\u01a1n 200%.<\/li>\n
- C\u00f3 630 tri\u1ec7u chuy\u00ean gia tr\u00ean LinkedIn,\u00a090 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng\u00a0c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng kh\u00e1 l\u1edbn, v\u00e0 63 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng \u1edf nh\u1eefng v\u1ecb tr\u00ed \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh.<\/li>\n
- 49% ng\u01b0\u1eddi d\u00f9ng\u00a0LinkedIn ki\u1ebfm \u0111\u01b0\u1ee3c \u00edt nh\u1ea5t $75,000\/ n\u0103m.<\/li>\n
- 605.4 tri\u1ec7u ng\u01b0\u1eddi\u00a0c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn th\u00f4ng qua c\u00e1c qu\u1ea3ng c\u00e1o tr\u00ean LinkedIn.<\/li>\n
- 92% c\u00e1c nh\u00e0 B2B marketer\u00a0\u01b0a th\u00edch LinkedIn h\u01a1n nh\u1eefng m\u1ea1ng x\u00e3 h\u1ed9i kh\u00e1c.<\/li>\n
- 59% B2B marketer\u00a0cho bi\u1ebft LinkedIn r\u1ea5t hi\u1ec7u qu\u1ea3 trong vi\u1ec7c \u0111em l\u1ea1i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/li>\n<\/ul>\n
Th\u1ed1ng k\u00ea t\u1eeb Pinterest<\/h2>\n
C\u00e1c nh\u00e0 marketer tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i th\u01b0\u1eddng b\u1ecf qua s\u1ee9c m\u1ea1nh c\u1ee7a Pinterest nh\u01b0ng \u0111\u00e2y l\u1ea1i l\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i c\u00f3 t\u1ed1c \u0111\u1ed9 gia t\u0103ng nhanh nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi.<\/p>\n
- \n
- Pinterest hi\u1ec7n c\u00f3 h\u01a1n\u00a0300 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng h\u00e0ng th\u00e1ng.<\/li>\n
- T\u1ed5ng doanh thu qu\u1ea3ng c\u00e1o Pinterest \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n s\u1ebd\u00a0v\u01b0\u1ee3t ng\u01b0\u1ee1ng 1 t\u1ef7 \u0111\u00f4 v\u00e0o n\u0103m 2020.<\/li>\n
- Th\u1eddi gian trung b\u00ecnh ng\u01b0\u1eddi d\u00f9ng d\u00e0nh cho Pinterest l\u00e0\u00a014.2 ph\u00fat.<\/li>\n
- 7\/10 ng\u01b0\u1eddi d\u00f9ng Pinterest l\u00e0 n\u1eef.<\/li>\n
- 28% marketer\u00a0tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i d\u00f9ng Pinterest \u0111\u1ec3 t\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7<\/li>\n<\/ul>\n
\nTh\u1ed1ng k\u00ea v\u1ec1 qu\u1ea3ng c\u00e1o tr\u00ean M\u1ea1ng x\u00e3 h\u1ed9i<\/h2>\n
![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-5.jpg\" "\\"Th\u1ed1ng")
<\/a><\/p>\nDoanh nghi\u1ec7p v\u1edbi quy m\u00f4 kh\u00e1c nhau \u0111\u1ec1u c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng qu\u1ea3ng c\u00e1o tr\u00ean MXH \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. Nh\u1eefng qu\u1ea3ng c\u00e1o nh\u1eafm m\u1ee5c ti\u00eau s\u1ebd r\u1ea5t hi\u1ec7u qu\u1ea3 khi s\u1eed d\u1ee5ng cho nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng l\u00e0 th\u1ebf h\u1ec7 Millennials.<\/p>\n
- \n
- Chi ph\u00ed chi cho qu\u1ea3ng c\u00e1o tr\u00ean MXH tr\u00ean to\u00e0n c\u1ea7u \u0111\u01b0\u1ee3c\u00a0d\u1ef1 \u0111o\u00e1n s\u1ebd \u0111\u1ea1t 98 t\u1ef7 \u0111\u00f4la\u00a0v\u00e0o cu\u1ed1i n\u0103m 2019.<\/li>\n
- T\u1ed5ng chi ph\u00ed \u0111\u01b0\u1ee3c chi cho qu\u1ea3ng c\u00e1o tr\u00ean MXH \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n\u00a0s\u1ebd g\u1ea5p \u0111\u00f4i \u0111\u1ebfn n\u0103m 2023.<\/li>\n
- 40% doanh nghi\u1ec7p\u00a0nh\u1ecf d\u1ef1a v\u00e0o qu\u1ea3ng c\u00e1o \u0111\u1ec3 thu v\u1ec1 doanh thu.<\/li>\n
- 26% ng\u01b0\u1eddi click\u00a0v\u00e0o qu\u1ea3ng c\u00e1o Facebook s\u1ebd ti\u1ebfn h\u00e0nh mua h\u00e0ng.<\/li>\n
- 50% th\u1ebf h\u1ec7 Z\u00a0v\u00e0 42% th\u1ebf h\u1ec7 Millennials tin r\u1eb1ng c\u00e1c qu\u1ea3ng c\u00e1o tr\u00ean MXH li\u00ean quan nh\u1ea5t.<\/li>\n
- Qu\u1ea3ng c\u00e1o c\u00f3 th\u1eddi l\u01b0\u1ee3ng 30 gi\u00e2y\u00a0tr\u00ean c\u00e1c videos c\u1ee7a Youtube c\u00f3 t\u1ef7 l\u1ec7 view-through cao h\u01a1n 30% so v\u1edbi qu\u1ea3ng c\u00e1o 15 gi\u00e2y.<\/li>\n<\/ul>\n
Th\u1ed1ng k\u00ea v\u1ec1 t\u01b0\u01a1ng t\u00e1c c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u00ean MXH<\/h2>\n
C\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 t\u01b0\u01a1ng t\u00e1c tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i c\u0169ng c\u1ea3i thi\u1ec7n nh\u1eefng ho\u1ea1t \u0111\u1ed9ng marketing kh\u00e1c online c\u1ee7a doanh nghi\u1ec7p. Sau \u0111\u00e2y l\u00e0 nh\u1eefng th\u1ed1ng k\u00ea m\u1edbi nh\u1ea5t v\u1ec1 t\u01b0\u01a1ng t\u00e1c c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n
- \n
- Instagram \u0111\u00e1nh b\u1ea1i c\u00e1c n\u1ec1n t\u1ea3ng kh\u00e1c v\u1ec1\u00a0t\u01b0\u01a1ng t\u00e1c ng\u01b0\u1eddi d\u00f9ng.<\/li>\n
- C\u00e1c content thu h\u00fat th\u1ecb gi\u00e1c (visual content) c\u00f3\u00a0t\u1ef7 l\u1ec7 chia s\u1ebb cao g\u1ea5p 40 l\u1ea7n\u00a0tr\u00ean Facebook, Twitter v\u00e0 Instagram.<\/li>\n
- B\u00e0i \u0111\u0103ng tr\u00ean Facebook c\u00f3 d\u01b0\u1edbi 250 k\u00ed t\u1ef1 nh\u1eadn \u0111\u01b0\u1ee3c\u00a0t\u01b0\u01a1ng t\u00e1c cao h\u01a1n 60%.<\/li>\n<\/ul>\n
Th\u1ed1ng k\u00ea v\u1ec1 m\u1ea1ng x\u00e3 h\u1ed9i d\u00e0nh cho Doanh nghi\u1ec7p<\/h2>\n
M\u1ea1ng x\u00e3 h\u1ed9i \u0111\u00e3 ho\u00e0n to\u00e0n thay \u0111\u1ed5i c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p. C\u00e0ng ng\u00e0y c\u00e0ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng v\u00e0 c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i trong qu\u00e1 tr\u00ecnh mua h\u00e0ng c\u1ee7a h\u1ecd, c\u00f3 v\u00e0i nguy\u00ean do v\u00ec sao doanh nghi\u1ec7p c\u1ee7a b\u1ea1n n\u00ean ho\u1ea1t \u0111\u1ed9ng t\u00edch c\u1ef1c tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n
- \n
- 50% ng\u01b0\u1eddi d\u00f9ng\u00a0cho bi\u1ebft h\u1ecd theo d\u00f5i c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 h\u1ecdc h\u1ecfi v\u1ec1 s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5, t\u00ecm hi\u1ec3u th\u00eam th\u00f4ng tin.<\/li>\n
- 21% kh\u00e1ch h\u00e0ng\u00a0th\u00edch s\u1eed d\u1ee5ng tin nh\u1eafn tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i h\u01a1n l\u00e0 g\u1ecdi \u0111i\u1ec7n cho d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng.<\/li>\n
- 56% kh\u00e1ch h\u00e0ng\u00a0s\u1ebd b\u1ecf theo d\u00f5i th\u01b0\u01a1ng hi\u1ec7u n\u1ebfu h\u1ecd cung c\u1ea5p d\u1ecbch v\u1ee5 kh\u00f4ng t\u1ed1t tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>\n
- 91% doanh nghi\u1ec7p\u00a0b\u00e1n l\u1ebb s\u1eed d\u1ee5ng \u00edt nh\u1ea5t l\u00e0 2 m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>\n<\/ul>\n
![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-6.jpg\" "\\"Th\u1ed1ng")
<\/a> ![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-7.jpg\" "\\"Th\u1ed1ng")
<\/a> ![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-8.jpg\" "\\"Th\u1ed1ng")
<\/a><\/p>\n![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-9.jpg\" "\\"Th\u1ed1ng")
<\/a> ![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-10.jpg\" "\\"Th\u1ed1ng")
<\/a><\/p>\n![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-11.jpg\" "\\"Th\u1ed1ng")
<\/a> ![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-12.jpg\" "\\"Th\u1ed1ng")
<\/a><\/p>\n![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-13.jpg\" "\\"Th\u1ed1ng")
<\/a> ![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-14.jpg\" "\\"Th\u1ed1ng")
<\/a><\/p>\n![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-15.jpg\" "\\"Th\u1ed1ng")
<\/a> ![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-16.jpg\" "\\"Th\u1ed1ng")
<\/a><\/p>\n![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-17.jpg\" "\\"Th\u1ed1ng")
<\/a> ![\"Th\u1ed1ng](\"https:\/\/news.appota.com\/wp-content\/uploads\/2020\/06\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers-18.jpg\" "\\"Th\u1ed1ng")
<\/a><\/p>\nTr\u00ean \u0111\u00e2y l\u00e0 to\u00e0n b\u1ed9 nh\u1eefng th\u1ed1ng k\u00ea, d\u1eef li\u1ec7u v\u00e0 xu h\u01b0\u1edbng v\u1ec1 Social Media to\u00e0n c\u1ea7u n\u0103m 2020 m\u00e0 nh\u1eefng ng\u01b0\u1eddi l\u00e0m Marketing c\u1ea7n ph\u1ea3i tham kh\u1ea3o.<\/p>\n
Ngu\u1ed3n: Social Media Statistic 2020 v\u00e0 blog.growsteak.com<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"
V\u1edbi nh\u1eefng d\u1eef li\u1ec7u th\u1ed1ng k\u00ea v\u1ec1 Social Media to\u00e0n c\u1ea7u n\u0103m 2020 d\u01b0\u1edbi \u0111\u00e2y ch\u1eafc ch\u1eafn s\u1ebd r\u1ea5t c\u1ea7n thi\u1ebft cho Marketers trong vi\u1ec7c c\u00e2n \u0111\u1ed1i th\u1eddi gian, ng\u00e2n s\u00e1ch v\u00e0 ngu\u1ed3n l\u1ef1c.<\/p>\n","protected":false},"author":10,"featured_media":7921,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[887],"tags":[996,966],"yoast_head":"\n
Th\u1ed1ng k\u00ea v\u1ec1 Social Media to\u00e0n c\u1ea7u n\u0103m 2020 d\u00e0nh cho Marketers<\/title>\n<meta name=\"description\" content=\"V\u1edbi nh\u1eefng d\u1eef li\u1ec7u th\u1ed1ng k\u00ea v\u1ec1 Social Media to\u00e0n c\u1ea7u n\u0103m 2020 ch\u1eafc ch\u1eafn s\u1ebd r\u1ea5t c\u1ea7n thi\u1ebft cho Marketers trong vi\u1ec7c c\u00e2n \u0111\u1ed1i th\u1eddi gian, ng\u00e2n s\u00e1ch, ngu\u1ed3n l\u1ef1c.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.appota.com\/vi\/thong-ke-ve-social-media-toan-cau-nam-2020-danh-cho-marketers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Th\u1ed1ng k\u00ea v\u1ec1 Social Media to\u00e0n c\u1ea7u n\u0103m 2020 d\u00e0nh cho Marketers\" \/>\n<meta property=\"og:description\" content=\"V\u1edbi nh\u1eefng d\u1eef 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