{"id":5655,"date":"2017-04-14T10:11:35","date_gmt":"2017-04-14T03:11:35","guid":{"rendered":"https:\/\/news.appota.com\/?p=5655"},"modified":"2021-04-13T16:59:01","modified_gmt":"2021-04-13T09:59:01","slug":"4-sai-lam-cac-startup-dong-nam-a-gap-phai-tren-mang-xa-hoi","status":"publish","type":"post","link":"https:\/\/news.appota.com\/en_US\/4-sai-lam-cac-startup-dong-nam-a-gap-phai-tren-mang-xa-hoi\/","title":{"rendered":"4 sai l\u1ea7m c\u00e1c Startup \u0110\u00f4ng Nam \u00c1 g\u1eb7p ph\u1ea3i tr\u00ean M\u1ea1ng X\u00e3 H\u1ed9i"},"content":{"rendered":"

Hi\u1ec7n nay s\u1ed1 ng\u01b0\u1eddi d\u00f9ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111ang t\u0103ng t\u1eebng ng\u00e0y, t\u1ea7n su\u1ea5t truy c\u1eadp c\u0169ng nhi\u1ec1u l\u00ean. \u0110\u00e2y l\u00e0 c\u01a1 h\u1ed9i l\u1edbn d\u00e0nh cho c\u00e1c Startup \u1edf \u0110\u00f4ng Nam\u00a0\u00c1, tuy nhi\u00ean h\u1ecd c\u0169ng \u0111\u00e3 v\u1ea5p ph\u1ea3i nh\u1eefng sai l\u1ea7m nh\u1ea5t \u0111\u1ecbnh.<\/p>\n

<\/p>\n

Theo Social Media Today\u00a0th\u00ec: 22% d\u00e2n s\u1ed1 th\u1ebf gi\u1edbi \u0111ang d\u00f9ng Facebook, n\u0103m 2016 c\u00f3 76% trong s\u1ed1 n\u00e0y \u0111\u0103ng nh\u1eadp h\u00e0ng ng\u00e0y. Tr\u00ean Twitter, 81% ng\u01b0\u1eddi d\u00f9ng tr\u1ebb ki\u1ec3m tra t\u00e0i kho\u1ea3n ng\u00e0y m\u1ed9t l\u1ea7n. Tr\u00ean Snapchat, h\u01a1n 400 tri\u1ec7u snap \u0111\u01b0\u1ee3c chia s\u1ebb h\u00e0ng ng\u00e0y v\u00e0 g\u1ea7n 9.000 \u1ea3nh \u0111\u01b0\u1ee3c chia s\u1ebb m\u1ed7i gi\u00e2y. 2\/3 ng\u01b0\u1eddi d\u00f9ng v\u1ecb th\u00e0nh ni\u00ean xem Instagram l\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i quan tr\u1ecdng nh\u1ea5t. 450 tri\u1ec7u ng\u01b0\u1eddi \u0111ang d\u00f9ng LinkedIn. \u0110\u00e2y l\u00e0 nh\u1eefng con s\u1ed1 ch\u1ee9ng t\u1ecf\u00a0l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng m\u00e0 m\u1ed7i startup ti\u1ebfp c\u1eadn tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i\u00a0kh\u00f4ng th\u1ec3 k\u1ec3 h\u1ebft.<\/p>\n

V\u00e0 \u0111i\u1ec1u \u0111\u01b0\u01a1ng nhi\u00ean v\u00ec qu\u00e1 nhi\u1ec1u m\u00e0 h\u1ecdc c\u0169ng g\u1eb7p ph\u1ea3i nh\u1eefng l\u1ed7i y nh\u01b0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u1edbn.<\/p>\n

1. Kh\u00f4ng nghi\u00ean c\u1ee9u\u00a0c\u1ea9n th\u1eadn v\u00e0 k\u1ef9 l\u01b0\u1ee1ng<\/h2>\n

Nh\u00e3n h\u00e0ng qu\u1ea7n \u00e1o American Apparel v\u00f4 t\u00ecnh \u0111\u0103ng m\u1ed9t t\u1ea5m \u1ea3nh l\u00ean Tumblr v\u1edbi tag \u201cSmoke Clouds\u201d, tuy nhi\u00ean th\u1ef1c t\u1ebf \u0111\u00e2y l\u00e0 \u1ea3nh t\u1eeb th\u1ea3m h\u1ecda t\u00e0u kh\u00f4ng gian Challenger n\u0103m 1986. Ngay sau \u0111\u00f3, h\u00e3ng ph\u1ea3i g\u1ee1 \u1ea3nh v\u00ec m\u1ecdi ng\u01b0\u1eddi b\u00ecnh lu\u1eadn v\u1ec1 s\u1ef1 nh\u1ea7m l\u1eabn. Trong ph\u00e1t ng\u00f4n \u0111\u0103ng l\u00ean Twitter, American Apperel gi\u1ea3i th\u00edch: \u201cM\u1ed9t nh\u00e2n vi\u00ean m\u1ea1ng x\u00e3 h\u1ed9i tr\u1ebb, sinh sau th\u1ea3m k\u1ecbch Challenger \u0111\u00e3 kh\u00f4ng may \u0111\u0103ng blog v\u1ec1 b\u1ee9c \u1ea3nh v\u1ee5 n\u1ed5 tr\u00ean t\u00e0i kho\u1ea3n Tumblr c\u1ee7a ch\u00fang t\u00f4i m\u00e0 kh\u00f4ng r\u00f5 v\u1ec1 b\u1ed1i c\u1ea3nh\u201d.<\/p>\n

B\u00e0i h\u1ecdc \u1edf \u0111\u00e2y l\u00e0 g\u00ec? Tr\u01b0\u1edbc khi \u0111\u0103ng b\u1ea5t k\u1ef3 n\u1ed9i dung n\u00e0o, h\u00e3y \u0111\u1ecdc k\u1ef9 t\u1eebng t\u1eeb m\u1ed9t v\u00e0 ki\u1ec3m tra ngu\u1ed3n g\u1ed1c c\u1ee7a b\u1ee9c \u1ea3nh.<\/p>\n

2. C\u1ea9n th\u1eadn n\u1ebfu kh\u00f4ng s\u1ebd b\u1ecb \u201cph\u1ea3n \u0111\u00f2n\u201d<\/h2>\n

Khi iPhone 6 Plus ra m\u1eaft, m\u1ecdi ng\u01b0\u1eddi th\u01b0\u1eddng nh\u00e9t \u0111i\u1ec7n tho\u1ea1i v\u00e0o t\u00fai qu\u1ea7n sau, ng\u1ed3i l\u00ean n\u00f3 v\u00e0 nh\u1eadn th\u1ea5y m\u00e1y b\u1ecb cong. Kh\u00f4ng b\u1ecf qua c\u01a1 h\u1ed9i, LG Ph\u00e1p \u0111\u00e3 c\u01b0\u1eddi nh\u1ea1o \u0111\u1ed1i th\u1ee7 v\u00e0 \u0111\u0103ng tweet: \u201cSmartphone c\u1ee7a ch\u00fang t\u00f4i kh\u00f4ng b\u1ecb u\u1ed1n, n\u00f3 cong t\u1ef1 nhi\u00ean\u201d.<\/p>\n

\"4-sai-lam-cac-startup-dong-nam-a-gap-phai-tren-mang-xa-hoi<\/a><\/p>\n

Song, c\u01b0 d\u00e2n m\u1ea1ng ch\u1ec9 ra tin tweet l\u1ea1i \u0111\u01b0\u1ee3c g\u1eedi t\u1eeb m\u1ed9t chi\u1ebfc iPhone. Kh\u00f4ng c\u1ea7n ph\u1ea3i n\u00f3i th\u00eam g\u00ec n\u1eefa, LG \u0111\u00e3 b\u1ecb \u201cph\u1ea3n \u0111\u00f2n\u201d.<\/p>\n

3. Kh\u00f4ng hi\u1ec3u r\u00f5 b\u1ed1i c\u1ea3nh \u0111\u00e3 v\u1ed9i h\u00e0nh \u0111\u1ed9ng<\/h2>\n

\u0110\u1ec3 tr\u00e1nh c\u00e1c sai l\u1ea7m t\u01b0\u01a1ng lai v\u00e0 ph\u1ea3i n\u00f3i l\u1eddi xin l\u1ed7i, h\u00e3y b\u1ea3o \u0111\u1ea3m b\u1ea1n bi\u1ebft \u0111\u01b0\u1ee3c b\u1ed1i c\u1ea3nh c\u1ee7a c\u00e2u chuy\u1ec7n \u0111ang x\u1ea3y ra tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 g\u00ec tr\u01b0\u1edbc khi tham gia.<\/p>\n

Sau m\u1ed9t s\u1ef1 c\u1ed1 b\u1ea1o l\u1ef1c, Janay Palmer Rice quy\u1ebft \u0111\u1ecbnh \u1edf l\u1ea1i v\u1edbi c\u1ea7u th\u1ee7 Ray Rice c\u1ee7a NFL v\u00e0 kh\u1edfi \u0111\u1ea7u cho tr\u00e0o l\u01b0u hashtag #WhyIStayed, ngay l\u1eadp t\u1ee9c tr\u1edf th\u00e0nh xu h\u01b0\u1edbng tr\u00ean n\u1ec1n t\u1ea3ng Twitter. T\u1ea5t nhi\u00ean, tweet c\u00f3 g\u1eafn hashtag n\u00e0y n\u00f3i v\u1ec1 b\u1ea1o l\u1ef1c nh\u01b0ng c\u00f4ng ty pizza DiGiorno l\u1ea1i c\u1ed1 g\u1eafng chen v\u00e0o v\u00e0 tweet #WhyIStayed You had Pizza\u201d.<\/p>\n

\"4-sai-lam-cac-startup-dong-nam-a-gap-phai-tren-mang-xa-hoi<\/a><\/p>\n

V\u00e0i ph\u00fat sau khi b\u1ecb ph\u1ea3n \u0111\u1ed1i, DiGiorno ngay l\u1eadp t\u1ee9c x\u00f3a tweet v\u00e0 \u0111\u0103ng k\u00e8m \u201cm\u1ed9t tri\u1ec7u l\u1eddi xin l\u1ed7i\u201d v\u00ec ch\u01b0a bi\u1ebft v\u1ec1 hashtag tr\u01b0\u1edbc khi \u0111\u0103ng. C\u00f4ng ty c\u0169ng g\u1eedi l\u1eddi xin l\u1ed7i t\u1edbi t\u1eebng ng\u01b0\u1eddi \u0111\u00e3 nh\u1eafc t\u00ean h\u1ecd tr\u00ean Twitter v\u00ec b\u00e0i vi\u1ebft l\u1ec7ch kh\u1ecfi b\u1ed1i c\u1ea3nh c\u1ee7a m\u00ecnh.<\/p>\n

4. Kh\u00f4ng hi\u1ec3u r\u00f5 r\u00e0ng m\u00ecnh l\u00e0m v\u1edbi ai<\/h2>\n

M\u1ed9t h\u00e3ng PR \u0111\u1ea1i di\u1ec7n cho MasterCard c\u1ed1 g\u1eafng t\u1eadn d\u1ee5ng Twitter l\u00e0m n\u1ec1n t\u1ea3ng cho gi\u1ea3i Brit Awards. Chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a h\u1ecd l\u00e0 y\u00eau c\u1ea7u nh\u00e0 b\u00e1o nh\u1eafc t\u00ean c\u00f4ng ty th\u1ebb t\u00edn d\u1ee5ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 l\u1ea5y \u0111i\u1ec3m b\u00e1o ch\u00ed cho s\u1ef1 ki\u1ec7n, n\u01a1i MasterCard l\u00e0 nh\u00e0 t\u00e0i tr\u1ee3 ch\u00ednh.<\/p>\n

\"4-sai-lam-cac-startup-dong-nam-a-gap-phai-tren-mang-xa-hoi<\/a><\/p>\n

Nh\u00e0 b\u00e1o \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn tweet d\u00f9ng hashtag #PricelessSurprise v\u00e0 th\u1eadm ch\u00ed c\u00f2n \u0111\u01b0\u1ee3c g\u1eedi c\u00e1c tin tweet nh\u00e1p v\u1edbi khung gi\u1edd \u0111\u0103ng c\u1ee5 th\u1ec3.<\/p>\n

Tin t\u1ed1t l\u00e0 c\u00e1c nh\u00e0 b\u00e1o \u0111\u00e3 tweet v\u1ec1 MasterCard k\u00e8m theo hashtag. Tin x\u1ea5u l\u00e0 do c\u00f4ng ty thi\u1ebfu hi\u1ec3u bi\u1ebft v\u1ec1 \u0111\u1ea1o \u0111\u1ee9c b\u00e1o ch\u00ed, n\u1ed9i dung tweet c\u1ee7a gi\u1edbi ph\u00f3ng vi\u00ean kh\u00f4ng m\u1ea5y t\u00edch c\u1ef1c, ch\u1eb3ng h\u1ea1n tin tweet n\u00e0y: \u201cR\u1ea5t kh\u00f3 \u0111\u1ec3 \u0111\u00fat l\u00f3t b\u00e1o ch\u00ed. Cho m\u1ecdi th\u1ee9 kh\u00e1c, ch\u00fang ta c\u00f3 MasterCard\u201d (c\u1ea3i bi\u00ean t\u1eeb slogan: C\u00f3 v\u00e0i th\u1ee9 ti\u1ec1n kh\u00f4ng th\u1ec3 mua \u0111\u01b0\u1ee3c. Cho nh\u1eefng th\u1ee9 kh\u00e1c, ch\u00fang ta c\u00f3 MasterCard).<\/p>\n

B\u1ea5t k\u1ef3 ai c\u0169ng c\u00f3 th\u1ec3 c\u01b0\u1eddi nh\u1ea1o chi\u1ebfn d\u1ecbch m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 ch\u1ec9 tr\u00edch th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n. H\u00e3y chu\u1ea9n b\u1ecb m\u1ecdi th\u1ee9 th\u1eadt chuy\u00ean nghi\u1ec7p v\u00e0 duy\u00ean d\u00e1ng \u0111\u1ec3 xoay chuy\u1ec3n m\u1ecdi th\u1ee9.<\/p>\n

Tr\u00ean \u0111\u00e2y l\u00e0 nh\u1eefng sai l\u00e0m v\u00e0 b\u00e0i h\u1ecdc \u0111\u1eb7t ra d\u00e0nh cho c\u00e1c Startup \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c\u00a0\u0110\u00f4ng Nam\u00a0\u00c1 trong \u0111\u00f3 c\u00f3 Vi\u1ec7t Nam. Hy v\u1ecdng h\u1ecd s\u1ebd r\u00fat ra \u0111\u01b0\u1ee3c b\u00e0i h\u1ecdc kinh nghi\u1ec7m t\u1eeb th\u1ef1c t\u1ebf n\u00e0y.<\/p>\n

\n","protected":false},"excerpt":{"rendered":"

Hi\u1ec7n nay s\u1ed1 ng\u01b0\u1eddi d\u00f9ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111ang t\u0103ng t\u1eebng ng\u00e0y, t\u1ea7n su\u1ea5t truy c\u1eadp c\u0169ng nhi\u1ec1u l\u00ean. \u0110\u00e2y l\u00e0 c\u01a1 h\u1ed9i l\u1edbn d\u00e0nh cho c\u00e1c Startup \u1edf \u0110\u00f4ng Nam\u00a0\u00c1, tuy nhi\u00ean h\u1ecd c\u0169ng \u0111\u00e3 v\u1ea5p ph\u1ea3i nh\u1eefng sai l\u1ea7m nh\u1ea5t \u0111\u1ecbnh.<\/p>\n","protected":false},"author":10,"featured_media":5660,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[887],"tags":[179],"yoast_head":"\n4 sai l\u1ea7m c\u00e1c Startup \u0110\u00f4ng Nam \u00c1 g\u1eb7p ph\u1ea3i tr\u00ean M\u1ea1ng X\u00e3 H\u1ed9i<\/title>\n<meta name=\"description\" content=\"S\u1ed1 ng\u01b0\u1eddi d\u00f9ng v\u00e0 t\u1ea7n su\u1ea5t truy c\u1eadp m\u1ea1ng x\u00e3 h\u1ed9i t\u0103ng t\u1eebng ng\u00e0y. 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