{"id":1417,"date":"2013-07-08T17:43:18","date_gmt":"2013-07-08T10:43:18","guid":{"rendered":"http:\/\/news.appota.com\/?p=1417"},"modified":"2021-04-13T17:13:27","modified_gmt":"2021-04-13T10:13:27","slug":"infographic-su-khac-biet-ve-ung-dung-di-dong-gioi-tinh","status":"publish","type":"post","link":"https:\/\/news.appota.com\/en_US\/infographic-su-khac-biet-ve-ung-dung-di-dong-gioi-tinh\/","title":{"rendered":"infographic: s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng theo gi\u1edbi t\u00ednh"},"content":{"rendered":"

Trong khi ph\u1ee5 n\u1eef l\u00e0 m\u1ed9t ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng r\u1ed9ng l\u1edbn, ti\u1ec1m n\u0103ng v\u00e0 \u0111ang ph\u00e1t tri\u1ec3n, chi\u1ebfn l\u01b0\u1ee3c marketing cho ph\u00e2n kh\u00fac n\u00e0y l\u1ea1i kh\u00f4ng \u0111\u01b0\u1ee3c t\u1eadp trung th\u00edch \u0111\u00e1ng.<\/p>\n

Nghi\u00ean c\u1ee9u marketing m\u1edbi \u0111\u00e2y c\u1ee7a c\u00f4ng ty Apsalar <\/a>th\u1ef1c hi\u1ec7n tr\u00ean 500 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng tr\u00ean c\u1ea3 2 h\u1ec7 \u0111i\u1ec1u h\u00e0nh Android v\u00e0 iOS s\u1ebd khi\u1ebfn nh\u1eefng ng\u01b0\u1eddi l\u00e0m marketing ph\u1ea3i suy ngh\u0129 l\u1ea1i v\u1ec1 k\u1ebf ho\u1ea1ch marketing c\u1ee7a m\u00ecnh. \u0110\u1ed3ng th\u1eddi, b\u1ea3n ph\u00e2n t\u00edch n\u00e0y c\u0169ng cho th\u1ea5y nh\u1eefng s\u1ef1 kh\u00e1c bi\u1ec7t th\u00fa v\u1ecb v\u1ec1 c\u00e1ch \u0111\u00e0n \u00f4ng v\u00e0 ph\u1ee5 n\u1eef mua v\u00e0 s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng.<\/p>\n

Ph\u1ee5 n\u1eef c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng nhi\u1ec1u h\u01a1n \u0111\u00e0n \u00f4ng 40%, mua nhi\u1ec1u h\u01a1n 17% \u1ee9ng d\u1ee5ng t\u00ednh ph\u00ed v\u00e0 h\u1ecd chi nhi\u1ec1u h\u01a1n so v\u1edbi \u0111\u00e0n \u00f4ng \u0111\u1ebfn 87% cho nh\u1eefng \u1ee9ng d\u1ee5ng n\u00e0y. N\u00f3i c\u00e1ch kh\u00e1c, n\u1ebfu b\u1ea1n mu\u1ed1n ki\u1ebfm \u0111\u01b0\u1ee3c nhi\u1ec1u ti\u1ec1n t\u1eeb kinh doanh \u1ee9ng d\u1ee5ng, t\u1ed1t h\u01a1n b\u1ea1n n\u00ean t\u1eadp trung v\u00e0o ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng ph\u1ee5 n\u1eef.<\/p>\n\n\n\n\n
Top \u1ee9ng d\u1ee5ng c\u1ee7a ph\u1ee5 n\u1eef<\/strong><\/td>\nTop \u1ee9ng d\u1ee5ng c\u1ee7a \u0111\u00e0n \u00f4ng<\/strong><\/td>\n<\/tr>\n
\n
    \n
  1. Social media<\/li>\n
  2. Tin t\u1ee9c<\/li>\n
  3. N\u0103ng su\u1ea5t<\/li>\n
  4. Phong c\u00e1ch su\u1ea5t<\/li>\n
  5. S\u00e1ch<\/li>\n<\/ol>\n<\/td>\n
\n
    \n
  1. Kinh doanh<\/li>\n
  2. Game<\/li>\n
  3. B\u1ea3n \u0111\u1ed3<\/li>\n
  4. Du l\u1ecbch<\/li>\n
  5. S\u1ee9c kh\u1ecfe & r\u00e8n luy\u1ec7n<\/li>\n<\/ol>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    \u0110\u00e0n \u00f4ng d\u1eabn \u0111\u1ea7u trong 2 danh m\u1ee5c \u1ee9ng d\u1ee5ng: game mobile v\u00e0 chi ti\u00eau cho \u1ee9ng d\u1ee5ng thu ph\u00ed trong. Trong khi ch\u00fang ta v\u1eabn m\u1ea3i ch\u1ea1y theo xu h\u01b0\u1edbng marketing theo gi\u1edbi t\u00ednh tuy\u1ec1n th\u1ed1ng, ph\u1ee5 n\u1eef l\u1ea1i l\u00e0 gi\u1edbi s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng\u00a0 social media nhi\u1ec1u h\u01a1n \u0111\u00e0n \u00f4ng \u0111\u1ebfn 600%, s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng m\u1edbi nhi\u1ec1u h\u01a1n \u0111\u00e0n \u00f4ng 90%, v\u00e0 s\u1eed d\u1ee5ng c\u00e1c \u1ee9ng d\u1ee5ng v\u1ec1 hi\u1ec7u su\u1ea5t nhi\u1ec1u h\u01a1n \u0111\u00e0n \u00f4ng 89%.<\/p>\n

    M\u1ed9t \u0111i\u1ec1u kh\u00e1c bi\u1ec7t th\u00fa v\u1ecb n\u1eefa l\u00e0 d\u00f9 \u0111\u01b0\u1ee3c bi\u1ebft v\u1edbi kh\u1ea3 n\u0103ng t\u00ecm \u0111\u01b0\u1eddng t\u1ed1t h\u01a1n ph\u1ee5 n\u1eef, \u0111\u00e0n \u00f4ng l\u1ea1i s\u1eed d\u1ee5ng c\u00e1c \u1ee9ng d\u1ee5ng t\u00ecm \u0111\u01b0\u1eddng nhi\u1ec1u h\u01a1n ph\u1ee5 n\u1eef 40%.<\/p>\n

    \"\"<\/a><\/p>\n

    Theo Venturebeat<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

    Trong khi ph\u1ee5 n\u1eef l\u00e0 m\u1ed9t ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng r\u1ed9ng l\u1edbn, ti\u1ec1m n\u0103ng v\u00e0 \u0111ang ph\u00e1t tri\u1ec3n, chi\u1ebfn l\u01b0\u1ee3c marketing cho ph\u00e2n kh\u00fac n\u00e0y l\u1ea1i kh\u00f4ng \u0111\u01b0\u1ee3c t\u1eadp trung th\u00edch \u0111\u00e1ng.<\/p>\n","protected":false},"author":9,"featured_media":1422,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[887],"tags":[10,300,299,98,100],"yoast_head":"\ninfographic: s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng theo gi\u1edbi t\u00ednh - Appota News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.appota.com\/vi\/infographic-su-khac-biet-ve-ung-dung-di-dong-gioi-tinh\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"infographic: s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng theo gi\u1edbi t\u00ednh - 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