{"id":1002,"date":"2013-05-02T14:12:46","date_gmt":"2013-05-02T07:12:46","guid":{"rendered":"http:\/\/news.appota.com\/?p=1002"},"modified":"2013-05-02T17:53:57","modified_gmt":"2013-05-02T10:53:57","slug":"10sai-lam-thuong-gap-khi-bat-dau-marketing-mobile-app","status":"publish","type":"post","link":"https:\/\/news.appota.com\/en_US\/10sai-lam-thuong-gap-khi-bat-dau-marketing-mobile-app\/","title":{"rendered":"10 sai l\u1ea7m c\u00e1c startup th\u01b0\u1eddng g\u1eb7p ph\u1ea3i khi qu\u1ea3ng c\u00e1o \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng c\u1ee7a m\u00ecnh"},"content":{"rendered":"

Vi\u1ec7c l\u00e0m cho \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n tr\u1edf l\u00ean n\u1ed5i b\u1eadt trong h\u00e0ng tri\u1ec7u \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng \u1edf c\u00e1c kho t\u1ea3i \u1ee9ng d\u1ee5ng l\u1edbn nh\u1ecf kh\u00e1c nhau nh\u01b0 \u00a0App Store, Google Play… ho\u00e0n to\u00e0n kh\u00f4ng d\u1ec5 d\u00e0ng. Tuy nhi\u00ean, v\u1ea5n \u0111\u1ec1 qu\u1ea3ng c\u00e1o cho c\u00e1c \u1ee9ng d\u1ee5ng \u0111\u00e1ng l\u1ebd c\u1ea7n \u0111\u01b0\u1ee3c ch\u00fa tr\u1ecdng l\u1ea1i kh\u00f4ng \u0111\u01b0\u1ee3c quan t\u00e2m \u0111\u1ec3 \u00fd ho\u1eb7c b\u1ecb c\u00e1c doanh nghi\u1ec7p l\u00e3ng qu\u00ean.<\/p>\n

\u0110\u1ec3 c\u00e1c b\u1ea1n c\u00f3 th\u1ec3 kh\u1edfi \u0111\u1ed9ng chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, nh\u1eefng l\u1ed7i th\u01b0\u1eddng m\u1eafc ph\u1ea3i \u0111\u01b0\u1ee3c n\u00eau l\u00ean d\u01b0\u1edbi \u0111\u00e2y s\u1ebd gi\u00fap c\u00e1c b\u1ea1n tr\u00e1nh kh\u1ecfi nh\u1eefng sai l\u1ea7m \u0111\u00e1ng ti\u1ebfc khi b\u1eaft \u0111\u1ea7u qu\u1ea3ng c\u00e1o cho \u1ee9ng d\u1ee5ng c\u1ee7a m\u00ecnh. <\/p>\n

\"\"<\/a><\/p>\n

Th\u00f4ng th\u01b0\u1eddng, khi b\u1eaft \u0111\u1ea7u tham gia v\u00e0o l\u0129nh v\u1ef1c qu\u1ea3ng c\u00e1o cho \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, c\u00e1c b\u1ea1n r\u1ea5t d\u1ec5 m\u1eafc ph\u1ea3i nh\u1eefng l\u1ed7i sau:<\/p>\n

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  1. \u0110\u1eb7t ni\u1ec1m tin v\u00e0o vi\u1ec7c \u1ee9ng d\u1ee5ng c\u1ee7a m\u00ecnh s\u1ebd tr\u1edf n\u00ean n\u1ed5i b\u1eadt v\u00e0 ph\u00e1t tri\u1ec3n nhanh m\u1ea1nh nh\u01b0 virus<\/strong><\/em>. Tr\u1edf n\u00ean n\u1ed5i b\u1eadt trong m\u1ed9t kho \u1ee9ng d\u1ee5ng, nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 quan t\u00e2m c\u1ee7a b\u00e1o ch\u00ed ch\u1eafc ch\u1eafn l\u00e0 m\u1ed9t \u0111i\u1ec1u tuy\u1ec7t v\u1eddi. Nh\u01b0ng \u00a0n\u1ebfu m\u1ee5c ti\u00eau kh\u00f4ng g\u1eafn v\u1edbi nh\u1eefng k\u1ebf ho\u1ea1ch r\u00f5 r\u00e0ng, b\u1ea1n s\u1ebd ch\u1ec9 c\u00f3 th\u1ec3 hi v\u1ecdng m\u1ecdi chuy\u1ec7n s\u1ebd t\u1ed1t \u0111\u1eb9p. V\u00e0 \u201chi v\u1ecdng\u201d ch\u1eafc ch\u1eafn kh\u00f4ng ph\u1ea3i m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c marketing. M\u1ed9t k\u1ebf ho\u1ea1ch marketing cho \u1ee9ng d\u1ee5ng th\u00e0nh c\u00f4ng bao g\u1ed3m vi\u1ec7c ti\u1ebfp c\u1eadn b\u00e1o ch\u00ed t\u1ed1t v\u00e0 th\u00fac \u0111\u1ea9y ph\u00e1t tri\u1ec3n m\u1ea1ng x\u00e3 h\u1ed9i, nh\u01b0ng khi m\u1edbi b\u1eaft \u0111\u1ea7u, \u0111i\u1ec1u quan tr\u1ecdng nh\u1ea5t l\u00e0 l\u00e0m sao s\u1eed d\u1ee5ng ng\u00e2n s\u00e1ch m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.<\/li>\n
  2. T\u1eadp trung ch\u1ee7 y\u1ebfu v\u00e0o cost per installation (CPI)<\/em><\/strong>. T\u1ec9 l\u1ec7 CPI th\u1ea5p c\u0169ng kh\u00f4ng sao \u2013 \u0111\u00e2y s\u1ebd l\u00e0 th\u01b0\u1edbc \u0111o quan tr\u1ecdng cho c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb \u0111ang t\u00ecm ki\u1ebfm ph\u01b0\u01a1ng ph\u00e1p ph\u00f9 h\u1ee3p v\u1edbi ng\u00e2n s\u00e1ch c\u1ee7a m\u00ecnh. Tuy nhi\u00ean CPI kh\u00f4ng n\u00ean l\u00e0 trung t\u00e2m c\u1ee7a m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c marketing app. Ng\u01b0\u1eddi d\u00f9ng c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 ng\u01b0\u1eddi t\u1ea1o ra gi\u00e1 tr\u1ecb: ng\u01b0\u1eddi d\u00f9ng ch\u1ea5t l\u01b0\u1ee3ng cao m\u1edbi l\u00e0 ng\u01b0\u1eddi l\u00e0m n\u00ean \u0111i\u1ec1u \u0111\u00f3. Nh\u1eefng ng\u01b0\u1eddi d\u00f9ng ch\u1ea5t l\u01b0\u1ee3ng cao l\u00e0 ng\u01b0\u1eddi d\u00f9ng \u0111\u0103ng k\u00ed, mua b\u00e1n trong app, s\u1eed d\u1ee5ng app c\u1ee7a b\u1ea1n th\u01b0\u1eddng xuy\u00ean. T\u1ed1i \u01b0u h\u00f3a gi\u00e1 tr\u1ecb tr\u00ean m\u1ed7i ng\u01b0\u1eddi d\u00f9ng<\/em>\u00a0\u0111\u1ec3 \u00a0nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u l\u1ee3i nhu\u1eadn t\u1eeb chi ph\u00ed qu\u1ea3ng c\u00e1o b\u1ea1n b\u1ecf ra.<\/li>\n
  3. T\u1eadp trung chi ph\u00ed qu\u1ea3ng c\u00e1o qu\u00e1 h\u1ea1n h\u1eb9p<\/em><\/strong>. Chi ph\u00ed qu\u1ea3ng c\u00e1o b\u1ea1n b\u1ecf ra c\u00f3 th\u1ec3 thu h\u00fat \u0111\u01b0\u1ee3c m\u1ed9t ho\u1eb7c hai nh\u00e0 qu\u1ea3ng c\u00e1o h\u00e0ng \u0111\u1ea7u v\u00e0 b\u1ea1n d\u00e0nh t\u1ea5t c\u1ea3 chi ph\u00ed qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n cho h\u1ecd. Trong khi b\u1ea1n h\u00e0i l\u00f2ng v\u1edbi k\u1ebft qu\u1ea3 m\u00e0 m\u1ed9t hay hai nh\u00e0 qu\u1ea3ng c\u00e1o \u0111\u00f3 mang l\u1ea1i th\u00ec b\u1ea1n \u0111ang \u0111\u00e1nh m\u1ea5t l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng nhi\u1ec1u nh\u1ea5t b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c. Nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u00f3 bao g\u1ed3m kh\u00e1ch h\u00e0ng \u0111\u1ecba ph\u01b0\u01a1ng, kh\u00e1ch h\u00e0ng tr\u00ean th\u1ebf gi\u1edbi trong k\u1ebf ho\u1ea1ch c\u1ee7a b\u1ea1n.<\/li>\n
  4. T\u1ed1i \u01b0u h\u00f3a qua m\u1ea1ng l\u01b0\u1edbi.<\/strong><\/em> Ngay c\u1ea3 khi b\u1ea1n c\u00f3 v\u00e0 s\u1eed d\u1ee5ng nhi\u1ec1u danh s\u00e1ch m\u1ea1ng l\u01b0\u1edbi, \u0111i\u1ec1u \u0111\u00f3 v\u1eabn ch\u01b0a \u0111\u1ee7: m\u1ed9t v\u00e0i m\u1ea1ng l\u01b0\u1edbi c\u00f3 th\u1ec3 ch\u1ec9 ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c app c\u00e1 bi\u1ec7t. So s\u00e1nh gi\u00e1 v\u00e0 k\u1ebft qu\u1ea3 qua th\u1eddi gian c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n t\u1eadp trung \u0111\u01b0\u1ee3c chi ph\u00ed v\u00e0o nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p hi\u1ec7u qu\u1ea3 nh\u1ea5t.<\/li>\n
  5. T\u1eadp trung qu\u00e1 nhi\u1ec1u trong t\u1eebng m\u1ea1ng l\u01b0\u1edbi.<\/strong><\/em> Chuy\u1ec3n ti\u1ec1n v\u00e0o m\u1ea1ng l\u01b0\u1edbi t\u1ea1o ra hi\u1ec7u qu\u1ea3 nhi\u1ec1u nh\u1ea5t ch\u1ec9 l\u00e0 y\u00eau c\u1ea7u t\u1ed1i thi\u1ec3u. \u0110\u1ec3 th\u1ef1c s\u1ef1 t\u1ea1o ra hi\u1ec7u qu\u1ea3 t\u1ed1t nh\u1ea5t, b\u1ea1n c\u1ea7n nh\u00ecn m\u1ecdi th\u1ee9 \u1edf m\u1ee9c \u0111\u1ed9 s\u00e2u s\u1eafc h\u01a1n, \u1edf nh\u1eefng ph\u01b0\u01a1ng th\u1ee9c qu\u1ea3ng c\u00e1o \u0111\u1eb7c bi\u1ec7t, qu\u1ea3ng c\u00e1o tr\u1ecdn g\u00f3i, qu\u1ea3ng c\u00e1o m\u1ee5c ti\u00eau m\u00e0 b\u1ea1n \u0111ang ch\u1ea1y. Qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 ch\u1ea1y t\u1ed1t \u1edf m\u1ea1ng l\u01b0\u1edbi n\u00e0y nh\u01b0ng c\u00f3 th\u1ec3 th\u1ea5t b\u1ea1i \u1edf m\u1ea1ng l\u01b0\u1edbi kh\u00e1c. B\u1ea1n c\u00f3 th\u1ec3 s\u1ebd t\u00ecm th\u1ea5y s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa nh\u1eefng qu\u1ea3ng c\u00e1o k\u00e9m hi\u1ec7u qu\u1ea3 nh\u1ea5t trong m\u1ed9t m\u1ea1ng l\u01b0\u1edbi v\u1edbi nh\u1eefng ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng \u0111\u1eb7c bi\u1ec7t.<\/li>\n
  6. \u0110\u1ec3 qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n b\u1ecb b\u00e3o h\u00f2a.<\/strong><\/em> M\u1ecdi ng\u01b0\u1eddi th\u01b0\u1eddng c\u00f3 th\u00f3i quen ng\u1ee7 qu\u00ean tr\u00ean chi\u1ebfn th\u1eafng c\u1ee7a m\u00ecnh. C\u0169ng nh\u01b0 v\u1eady, b\u1ea1n s\u1ebd th\u00edch s\u1eed d\u1ee5ng m\u00e3i m\u1ed9t qu\u1ea3ng c\u00e1o \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 cao, mang kh\u00e1ch h\u00e0ng v\u1ec1 v\u1edbi b\u1ea1n. Tuy nhi\u00ean, h\u00e3y lu\u00f4n s\u1eb5n s\u00e0ng \u0111\u1ec3 thay th\u1ebf qu\u1ea3ng c\u00e1o th\u01b0\u1eddng ng\u00e0y c\u1ee7a m\u00ecnh, tr\u00e1nh \u0111i theo nh\u1eefng th\u00e0nh t\u00edch \u0111\u00e3 th\u00e0nh l\u1ed1i m\u00f2n. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 g\u00e2y nh\u00e0m ch\u00e1n cho kh\u00e1ch h\u00e0ng v\u1ed1n \u0111\u00e3 r\u1ea5t y\u00eau th\u00edch nh\u1eefng qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/li>\n
  7. Ph\u1ee5 thu\u1ed9c qu\u00e1 nhi\u1ec1u v\u00e0o nh\u1eefng b\u1ea3n b\u00e1o c\u00e1o hay nh\u1eefng ngu\u1ed3n ph\u00e2n t\u00edch kh\u00f4ng tin t\u01b0\u1edfng.<\/strong><\/em> H\u1ea7u h\u1ebft c\u00e1c k\u00eanh qu\u1ea3ng c\u00e1o s\u1ebd cung c\u1ea5p cho b\u1ea1n nh\u1eefng b\u00e1o c\u00e1o h\u00e0ng \u0111\u1ea7u theo d\u00f5i k\u1ebft qu\u1ea3 c\u1ee7a b\u1ea1n, nh\u01b0ng b\u1ea1n c\u0169ng c\u1ea7n c\u00f3 c\u00e1i nh\u00ecn hi\u1ec3u bi\u1ebft v\u1ec1 c\u1ea3 k\u1ebf ho\u1ea1ch c\u1ee7a m\u00ecnh. \u0110\u00f4i khi, vi\u1ec7c k\u1ebft h\u1ee3p b\u00e1o c\u00e1o t\u1eeb c\u00e1c ngu\u1ed3n kh\u00e1c nhau c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn t\u00ecnh tr\u1ea1ng d\u1eef li\u1ec7u b\u00f9n v\u00e0 g\u00e2y \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn k\u1ebft qu\u1ea3 c\u1ee7a nh\u1eefng b\u00e1o c\u00e1o l\u1edbn. H\u00e3y t\u00ecm ki\u1ebfm m\u1ed9t \u0111\u1ed1i t\u00e1c tin c\u1eady t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho b\u1ea1n theo d\u00f5i to\u00e0n b\u1ed9 chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh bao g\u1ed3m qu\u1ea3ng c\u00e1o qua m\u1ea1ng x\u00e3 h\u1ed9i, mail, 2D hay nh\u1eefng lo\u1ea1i h\u00ecnh marketing kh\u00e1c cho app.<\/li>\n
  8. S\u1eed d\u1ee5ng \u00edt m\u1ea1ng l\u01b0\u1edbi.<\/strong><\/em> M\u1ea1ng l\u01b0\u1edbi t\u1ea3i c\u00f3 th\u1ec3 tr\u1edf n\u00ean th\u1ef1c s\u1ef1 hi\u1ec7u qu\u1ea3 n\u00e2ng cao l\u01b0\u1ee3ng download v\u00e0 l\u01b0\u1ee3t s\u1eed d\u1ee5ng cho app c\u1ee7a b\u1ea1n. Nh\u01b0ng n\u00f3 s\u1ebd tr\u1edf n\u00ean k\u00e9m hi\u1ec7u qu\u1ea3 khi ch\u1ec9 \u0111\u01b0\u1ee3c l\u00e0m n\u1eeda v\u1eddi. M\u1ed7i khi s\u1eed d\u1ee5ng m\u1ea1ng l\u01b0\u1edbi, h\u00e3y \u0111\u1ea3m b\u1ea3o r\u1eb1ng b\u1ea1n d\u00e0nh \u0111\u1ee7 app cho m\u1ea1ng l\u01b0\u1edbi c\u1ee7a b\u1ea1n \u0111\u1ec3 c\u00e1c app c\u1ee7a b\u1ea1n \u0111\u1ec1u \u0111\u01b0\u1ee3c t\u0103ng h\u1ea1ng v\u00e0 c\u00f3 nh\u1eefng app \u0111\u01b0\u1ee3c n\u1eb1m trong top x\u1ebfp h\u1ea1ng. Vi\u1ec7c n\u00e0y s\u1ebd khi\u1ebfn c\u00e1c app c\u1ee7a b\u1ea1n t\u1ea1o \u0111\u01b0\u1ee3c uy t\u00edn trong l\u00f2ng ng\u01b0\u1eddi d\u00f9ng v\u00e0 t\u1ea1o gi\u00e1 tr\u1ecb th\u1ef1c trong marketing app.<\/li>\n
  9. \u00a0\u201cB\u00f9ng n\u1ed5\u201d qu\u00e1 nhanh.<\/strong><\/em> B\u00f9ng n\u1ed5 l\u00e0 m\u1ed9t chi\u1ebfn thu\u1eadt t\u1eadp trung ti\u1ec1n b\u1ea1c v\u00e0o chi\u1ebfn l\u01b0\u1ee3c marketing ng\u1eafn h\u1ea1n v\u00e0 t\u1ea1o s\u1ed1 l\u01b0\u1ee3ng download l\u1edbn. \u0110i\u1ec1u n\u00e0y khi\u1ebfn app c\u1ee7a b\u1ea1n n\u1eb1m trong b\u1ea3ng x\u1ebfp h\u1ea1ng, t\u1ea1o ra nhi\u1ec1u l\u01b0\u1ee3ng download c\u00f3 t\u1ed5 ch\u1ee9c h\u01a1n. Nh\u01b0ng s\u1eed d\u1ee5ng to\u00e0n b\u1ed9 ng\u00e2n s\u00e1ch c\u1ee7a b\u1ea1n cho m\u1ed9t ng\u00e0y vinh quang \u0111\u1ee9ng \u0111\u1ea7u b\u1ea3ng x\u1ebfp h\u1ea1ng kh\u00f4ng l\u00e0m n\u00ean k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t. Kinh nghi\u1ec7m ch\u1ec9 ra r\u1eb1ng c\u00e1ch ti\u1ebfp c\u1eadn \u201cs\u1ef1 b\u00f9ng n\u1ed5 ch\u1eafc ch\u1eafn\u201d, t\u1ee9c l\u00e0 k\u1ebft h\u1ee3p qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c theo d\u00f5i ban \u0111\u1ea7u v\u1edbi nh\u1eefng qu\u1ea3ng c\u00e1o h\u1ed7 tr\u1ee3 trong nh\u1eefng ng\u00e0y ti\u1ebfp theo gi\u00fap app c\u1ee7a b\u1ea1n leo d\u1ea7n l\u00ean c\u00e1c b\u1ea3ng x\u1ebfp h\u1ea1ng, \u0111i\u1ec1u n\u00e0y s\u1ebd t\u1ea1o ra nhi\u1ec1u gi\u00e1 tr\u1ecb h\u01a1n.<\/li>\n
  10. L\u1ef1a ch\u1ecdn \u0111\u1ed1i t\u00e1c truy\u1ec1n th\u00f4ng kh\u00f4ng t\u1eadp trung 100% v\u00e0o th\u1ecb tr\u01b0\u1eddng di \u0111\u1ed9ng.<\/strong><\/em> H\u1ea7u h\u1ebft c\u00e1c c\u00f4ng ty \u0111a ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u1ed1ng \u0111\u00e3 ph\u00e1t tr\u1ec3n c\u00f9ng v\u1edbi vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n hi\u1ec7n \u0111\u1ea1i h\u01a1n. Tuy nhi\u00ean, c\u00e1c c\u00f4ng ty \u0111\u00e3 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm marketing v\u00e0 m\u00e0n h\u00ecnh hi\u1ec3n th\u1ecb tr\u1ef1c tuy\u1ebfn n\u00e0y ch\u01b0a ch\u1eafc \u0111\u00e3 th\u00e0nh th\u1ea1o trong qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng. L\u0129nh v\u1ef1c qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng ph\u00e1t tri\u1ec3n r\u1ea5t nhanh, n\u1eb1m trong s\u1ed1 nh\u1eefng l\u0129nh v\u1ef1c ph\u00e1t tri\u1ec3n m\u1edbi nh\u1ea5t s\u1ebd l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c l\u1edbn cho c\u00e1c c\u00f4ng ty truy\u1ec1n th\u00f4ng \u2013 \u0111\u1eb7c bi\u1ec7t n\u1ebfu di \u0111\u1ed9ng kh\u00f4ng ph\u1ea3i l\u00e0 v\u1ea5n \u0111\u1ec1 t\u1eadp trung ch\u00ednh c\u1ee7a h\u1ecd.<\/li>\n<\/ol>\n

    Hi v\u1ecdng b\u1eb1ng c\u00e1ch tr\u00e1nh nh\u1eefng sai l\u1ea7m th\u01b0\u1eddng m\u1eafc ph\u1ea3i \u1edf tr\u00ean , b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3 v\u1eefng ch\u1eafc cho \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n . Ch\u00fac c\u00e1c b\u1ea1n th\u00e0nh c\u00f4ng!<\/p>\n

    (D\u1ecbch)<\/p>\n

    Theo Techinasia<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

    Vi\u1ec7c l\u00e0m cho \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n tr\u1edf l\u00ean n\u1ed5i b\u1eadt trong h\u00e0ng tri\u1ec7u \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng \u1edf c\u00e1c kho t\u1ea3i \u1ee9ng d\u1ee5ng l\u1edbn nh\u1ecf kh\u00e1c nhau nh\u01b0 \u00a0App Store, Google Play… ho\u00e0n to\u00e0n kh\u00f4ng d\u1ec5 d\u00e0ng. Tuy nhi\u00ean, v\u1ea5n \u0111\u1ec1 qu\u1ea3ng c\u00e1o cho c\u00e1c \u1ee9ng d\u1ee5ng \u0111\u00e1ng l\u1ebd c\u1ea7n \u0111\u01b0\u1ee3c ch\u00fa tr\u1ecdng l\u1ea1i […]<\/p>\n","protected":false},"author":9,"featured_media":1003,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[177,176,34,103,122,178,179],"yoast_head":"\n10 sai l\u1ea7m c\u00e1c startup th\u01b0\u1eddng g\u1eb7p ph\u1ea3i khi qu\u1ea3ng c\u00e1o \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng c\u1ee7a m\u00ecnh - Appota News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.appota.com\/vi\/10sai-lam-thuong-gap-khi-bat-dau-marketing-mobile-app\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 sai l\u1ea7m c\u00e1c startup th\u01b0\u1eddng g\u1eb7p ph\u1ea3i khi qu\u1ea3ng c\u00e1o \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng c\u1ee7a m\u00ecnh - Appota News\" \/>\n<meta property=\"og:description\" content=\"Vi\u1ec7c l\u00e0m cho \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n tr\u1edf l\u00ean n\u1ed5i b\u1eadt trong h\u00e0ng tri\u1ec7u \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng \u1edf c\u00e1c kho t\u1ea3i \u1ee9ng d\u1ee5ng l\u1edbn nh\u1ecf kh\u00e1c nhau nh\u01b0 \u00a0App Store, Google Play… ho\u00e0n to\u00e0n kh\u00f4ng d\u1ec5 d\u00e0ng. Tuy nhi\u00ean, v\u1ea5n \u0111\u1ec1 qu\u1ea3ng c\u00e1o cho c\u00e1c \u1ee9ng d\u1ee5ng \u0111\u00e1ng l\u1ebd c\u1ea7n \u0111\u01b0\u1ee3c ch\u00fa tr\u1ecdng l\u1ea1i […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.appota.com\/vi\/10sai-lam-thuong-gap-khi-bat-dau-marketing-mobile-app\/\" \/>\n<meta property=\"og:site_name\" content=\"Appota News\" \/>\n<meta property=\"article:published_time\" content=\"2013-05-02T07:12:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2013-05-02T10:53:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.appota.com\/wp-content\/uploads\/2013\/05\/qu\u1ea3ng-c\u00e1o-di-\u0111\u1ed9ng.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"720\" \/>\n\t<meta property=\"og:image:height\" content=\"448\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ng\u00f4 Cay\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ng\u00f4 Cay\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.appota.com\/vi\/10sai-lam-thuong-gap-khi-bat-dau-marketing-mobile-app\/\",\"url\":\"https:\/\/news.appota.com\/vi\/10sai-lam-thuong-gap-khi-bat-dau-marketing-mobile-app\/\",\"name\":\"10 sai l\u1ea7m c\u00e1c startup th\u01b0\u1eddng g\u1eb7p ph\u1ea3i khi qu\u1ea3ng c\u00e1o \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng c\u1ee7a m\u00ecnh - 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